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The Emerging Markets of the Middle East: Strategies for Entry and Growth (International Business Collection) [Paperback]

Tim Rogmans
5.0 out of 5 stars  See all reviews (1 customer review)
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Book Description

1 Oct 2012 International Business Collection
Over the next decade, the economies of the Middle East will continue to be characterized by rapid growth, political turmoil, and increasing competitive intensity. International investors have the choice of either ignoring the region all together and bypassing business opportunities with great potential, or to make a careful assessment of which countries to enter and how to enter them successfully. This book is the first of its kind to include the information, insights and frameworks that are required to develop entry and growth strategies for the Middle East in the new turbulent environment following the global economic crisis and the Arab Spring. The first part of the book provides an in-depth analysis of the major developments that determine the business environment of different countries in the region, including a discussion of major social and economic developments, the impact of the rise multinational companies from the Middle East, and the role played by institutions and political risk. The second part deals with each of the major decisions that a company planning to grow in the region needs to make: Which countries to enter? What is the right entry mode and ownership structure? How to choose between a Greenfield operation and an acquisition? The book concludes valuable and practical advice on the process of setting up operations in the Middle East.

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Product details

  • Paperback: 145 pages
  • Publisher: Business Expert Press (1 Oct 2012)
  • Language: English
  • ISBN-10: 1606492055
  • ISBN-13: 978-1606492055
  • Product Dimensions: 15.2 x 22.2 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 901,135 in Books (See Top 100 in Books)

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Product Description

About the Author

Tim Rogmans is Assistant Professor at the College of Business at Zayed University in Dubai, United Arab Emirates, where he teaches courses in Strategy, Economics and Management. He previously worked in the United Kingdom, France and the Netherlands as a strategy consultant for LEK Consulting and Gemini Consulting, and as a senior manager for Atradius Credit Insurance. In 2005, he moved to Lebanon where he taught at the Hariri Canadian University. In 2007, he joined Zayed University as manager of the university's executive education unit and then joined the College of Business faculty in 2010. His research work is in the areas of International Business, Strategy and Corporate Governance. Tim Rogmans has carried out training and consulting projects throughout the Middle East for both local and international organizations. He holds a Bachelor's degree from the London School of Economics, an MBA from INSEAD, and a PhD from Nyenrode University.

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2 of 2 people found the following review helpful
In a world where emerging market literature is dominated by the rise of the BRICS, those seeking to learn more about the challenges and rewards of up and coming markets in the Middle East often find themselves disappointed by the available resources. What's more, that which is available can often be limited in scope: some will only examine regional issues/trends, and almost none will provide the reader with practical and sound advice for entering Middle Eastern markets.

Professor Tim Rogmans' book - The Emerging Markets of the Middle East: Strategies for Entry and Growth - is therefore truly in a league of its own. For the executive contemplating global expansion, or for the interested reader curious about the commercial opportunities in a quickly evolving region, Emerging Markets of the Middle East provides a succinct analysis of regional developments, the role Middle East institutions play in business activity, and gives guidance on how one should approach setting up or expanding opportunities in the Middle East.

In the first section of the book, Dr Rogmans skilfully lays out the future opportunities in the Middle East and the current business environment. Chapter 2 `Middle East Megatrends' is one which I have gone back to read many times as it caters to the considerations an executive will be making before he enters a new market i.e. "where the market is going rather than where it is now?" Examining the subtle and not so subtle shifts in the Middle East, Rogmans paints a very interesting picture of the political, social, economic, demographic, and diplomatic shifts which will affect the regional market in the years to come.
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Most Helpful Customer Reviews on (beta) 4.0 out of 5 stars  2 reviews
1 of 1 people found the following review helpful
5.0 out of 5 stars Valuable Resource 22 April 2013
By Tarek Fadlallah - Published on
The book offers a concise but valuable overview of the key elements to be considered in formulating an entry strategy into the Middle East. It's well written, easy to follow and an important tool for businesses seeking to develop and grow their operations in this increasingly important emerging market.
3.0 out of 5 stars easy reading 22 Aug 2013
By vz68 - Published on
Format:Paperback|Verified Purchase
It will be one of your most easy going books to read for class.. i had it for an IB course
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