- Paperback: 320 pages
- Publisher: Hartley & Marks Inc.,U.S.; 2nd edition (30 Sep 1996)
- Language English
- ISBN-10: 0881791326
- ISBN-13: 978-0881791327
- Product Dimensions: 23.4 x 13.6 x 2.4 cm
- Average Customer Review: 4.9 out of 5 stars See all reviews (11 customer reviews)
- Amazon Bestsellers Rank: 421,894 in Books (See Top 100 in Books)
- See Complete Table of Contents
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Product Description
Synopsis
A readable manual and reference on modern typography, exploring the art and history of the field as well as technical details. Includes b&w illustrations, a glossary, and reference appendices. This second edition includes a new chapter on digital typography, expanded information on typefaces and designers, and a deeper look into the history of lett
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Customer Reviews
Most Helpful Customer Reviews
15 of 15 people found the following review helpful
Format:Paperback|Amazon Verified Purchase
This book seriously deserves the five stars. It is both beautifully written and very thought provoking. I am now having problems reading some books as my mind strays off to how a book has been designed - or sometimes not...
An awesome introduction to a fascinating subject. Bringhurst is both authoritative and humble. I couldn't put the book down once I started reading it.
Wonderful.
29 of 30 people found the following review helpful
Format:Paperback
This book searches for the deep and hidden reasons of typographical choices.
The mixing of type, the size and layout of a page, the matching between type and text are explained in terms of conceptual reasons which go far beyond the more down-to-earth perceptive approach typographers usually take.
The mixing of type, the size and layout of a page, the matching between type and text are explained in terms of conceptual reasons which go far beyond the more down-to-earth perceptive approach typographers usually take.
For instance, the size of pages is linked to the intervals of music (octave, fourth, and so on) and to the Fibonacci series and, of course, to the golden section.
It is, therefore, a pythagoric vision of typography.
I think practical people will dislike it and consider it unnecessarily affected and, speaking for myself, I considered it too far fetched.
But because the author is very clear and writes well, you are never left in doubt about what he means, and, therefore, you can make up your mind as to accept or rejects his views.
Even if I found the arguments artificial, the fact remains that it is plenty of good advice on all the finer points of typography and, more than that, it is one of the really beautifull recent books I have read.
So, if you choose to judge the author by the results he achieves and not for the reasons he claims are the cause of that achievement, you can only respect and admire the author and his principles.
Certainly a must.
9 of 9 people found the following review helpful
Format:Paperback
This is a superb book covering all aspects of type design in an almost lyrical prose style. It doesn't use endless pages of typeface specimens as filler but is endlessly informative. Covers such things as the effects of historical movements in typography. Highly reccomended to anyone at all interested in the subject.
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Most Recent Customer Reviews
The best book on design ever.
Quite simply the best, most accurate and most authoritative type guide ever. A must for any serious designer or graphic artist.
Published 8 months ago by Tolkien
Where Serious Designers Learn Typography
Serious designers who are beginning their trade, or old hats who might need to be refreshed in typography can benefit from Robert Bringhurst's "The Elements of Typographic... Read more
Published on 25 Feb 2005 by A.Trendl HungarianBookstore.com
Poetic and Pragmatic
Robert Bringhurst's book is utterly beautiful on various levels. Although the prose is framed from a very personal (and poetic) perspective, there is a wealth of pragmatic detail... Read more
Published on 29 Sep 2004 by Mr Ian M Andolina
Without doubt one of the best books on typography
A beautifully written book and a pleasure to read. Herman Zapf is quoted on the back cover "All desktop typographers should study this book...", and I agree with him. Read more
Published on 24 Aug 2003 by pv
Without doubt one of the best books on typography
A beautifully written book and a pleasure to read. Herman Zapf is quoted on the back cover "All desktop typographers should study this book...", and I agree with him. Read more
Published on 24 Aug 2003 by pv
A transcendental view of typography
This book searches for the deep and hidden reasons of typographical choices.
The mixing of type, the size and layout of a page, the matching between type and text are... Read more
The mixing of type, the size and layout of a page, the matching between type and text are... Read more
Published on 23 Dec 2001 by R. SA NOGUEIRA SARAIVA
A Bible Of Typography
»The Elements Of Typographic Style« is a very very interesting book. Robert Bringhurst is a very good writer, with an unusually wide knowledge of not only typograpy, and therefore... Read more
Published on 13 Jan 2001
Bringhurst's book is wise, concise, and true.
Robert Bringhurst's book must be the first word on typography and deserves to be the last. He writes with a humanist's sensitivity to history, a mathematician's devotion to order... Read more
Published on 8 April 1998
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