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Effective Small Business Management: An Entrepreneurial Approach
 
 
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Effective Small Business Management: An Entrepreneurial Approach [Hardcover]

Norman M. Scarborough , Thomas W. Zimmerer


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Hardcover £103.54  
Hardcover, 7 Aug 2002 --  
Paperback £49.39  
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Product Description

Product Description

For courses in Small Business Management, Entrepreneurship, Starting a New Business, Running a Small Business, New Venture Management.

This practical, best-seller teaches budding entrepreneurs the “hands-on” tools and techniques for launching and managing a small business the right way—and to imbue it with the staying power necessary to succeed and grow in today's competitive environment.

From the Back Cover

The Step-by-Step Guide to Writing a Winning Business Plan
  • It's easy. Wizards walk you through the entire business plan process.
  • It's helpful. This CD-ROM contains 20 real sample plans to help you craft your own.
  • It's attractive. The software automatically assembles your text, tables, and charts into an easy-to-create plan that you'll be proud of.
  • It's affordable. Just $10.00 when packaged with Scarborough/Zimmerer.

Business Plan Pro is an excellent tool for your business course!


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Customer Reviews

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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:  15 reviews
15 of 19 people found the following review helpful
Have Your Instructor Standing By 11 Oct 1998
By Matthew England - Published on Amazon.com
Format:Hardcover
This is a great book if your just getting into business, however if you already know the basics you may want to try something a little deeper. There are quite a few questions this book just won't answer so make sure you go to class. As a supplement to in class lectures and hands on study you will be able to gain alot from reading this text. It offers alot of valuable information in an easy to understand format. I hope you like reading though because it tends to get a little dry.

6 of 7 people found the following review helpful
Everything you need to know BEFORE you start your business 3 Feb 2010
By K. T. Williams - Published on Amazon.com
Format:Hardcover
This book is an awesome read. It will cover most of the mistakes that small business owners tend to make. I have never been so impressed by a text book. This text is an easy read and you will walk away enlightened and heavily equipped to start your own business. Depending on your level of education and experience, you may be able to skip a few topics, but this book will come in handy for any business owner at any level. This book has blessed me beyond words.
4 of 5 people found the following review helpful
This is truly awesome 13 Jan 2009
By Young Investor - Published on Amazon.com
Format:Hardcover|Amazon Verified Purchase
I recently used this book for an online class I was taking at a local community. I regret not taking enough business classes while in college. This books is full information. If you pace yourself and read the chapters you'll know alot. You'll learn how to do business valuations, cash flow management etc. It assumes you have little business experience and gives you years of business school experience. I know as much or more then most business majors I stay in contact with when I graduated.

Compared to the previous version, this has removed the kinks or maintaining a good flow. You'll also learn the basics to a business plan and how to do real financial projections. This will make a contractor or small store owner; very powerful at growing and managing their business. I'm so glad I took this course that required the 9th version of the text. The previous class used the 8th and had problems comprehending the process and how to build off of things. The ninth is the best.

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