- Hardcover: 208 pages
- Publisher: Palgrave Macmillan (6 Feb 2009)
- Language English
- ISBN-10: 0230612431
- ISBN-13: 978-0230612433
- Product Dimensions: 21 x 15.1 x 2.4 cm
- Average Customer Review: 4.5 out of 5 stars See all reviews (2 customer reviews)
- Amazon Bestsellers Rank: 414,221 in Books (See Top 100 in Books)
- See Complete Table of Contents
Economics 2.0
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Product Description
Review
'A wide ranging, informed and thoroughly enjoyable tour of the frontiers of economics. Anyone who wants to find out what economists actually do should grab a copy at once.'
- Tim Harford, Financial Times columnist and author of 'The Logic of Life' and 'The Undercover Economist'.
Economics 2.0 is a very readable and timely collection by two of Europe's best economic journalists, covering topics that range from the nature of happiness to the origins of the current financial crisis. Each chapter seamlessly blends field research in the Freakonomics tradition with laboratory research, and entertains while it enlightens' – Daniel Friedman, Professor of Economics, UC Santa Cruz and author of Morals and Markets
'The nature of economic research has changed drastically over the last years, revoking the mantra of rationality, exploring creative new data sources and venturing into topics far from the classical bundle of themes. This book provides a very entertaining and insightful overview of where modern economics stands today' – Ulrike Malmendier, Associate Professor Economics, University of California, Berkeley
'The book is very accessible, yet precise and balanced in its account of what economics can teach us about the real world!' – Dirk Krueger, Professor and Director of Graduate Studies, Department of Economics, University of Pennsylvania
'This is studious book with a humanist lean. The studies cited throughout the book are well-researched, dry, and academic; this clarity is infused with an easy and entertaining relevance.' - Missmarketcrash
Product Description
Economics shapes our life, from global policy to how much you pay for a new pair of shoes from China to whether you will survive your bypass surgery. For example, did you know how fitness studios earn most of their money? - From the laziness and irrationality of their customers. Why are women more successful investors? - Because they are more humble and less interested in finance.
Featuring recent work from top thinkers in the economic field from around the world, such as Philippe Aghion, Paul Krugman, George Akerlof, Gary Becker, and George Loewenstein, the book includes chapters on the rationality versus the irrationality of financial markets, the subprime crisis, globalization, and the methods marketers are using to sell us products we don't need.
Economics 2.0 makes an impressive case for the argument that economics is not a dry science and that economic principles are constantly exerting their influence. Completely without formulas and theoretical ballast, Norbert Häring and Olaf Storbeck present the current findings of prominent economists, helping to expand both our knowledge and our appreciation of the economics that impact and shape our life.
Featuring recent work from top thinkers in the economic field from around the world, such as Philippe Aghion, Paul Krugman, George Akerlof, Gary Becker, and George Loewenstein, the book includes chapters on the rationality versus the irrationality of financial markets, the subprime crisis, globalization, and the methods marketers are using to sell us products we don't need.
Economics 2.0 makes an impressive case for the argument that economics is not a dry science and that economic principles are constantly exerting their influence. Completely without formulas and theoretical ballast, Norbert Häring and Olaf Storbeck present the current findings of prominent economists, helping to expand both our knowledge and our appreciation of the economics that impact and shape our life.
Inside This Book
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First Sentence
The machine sits deep below ground, in a windowless room on the second basement level of the Zurich University hospital. Read the first page Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index
The machine sits deep below ground, in a windowless room on the second basement level of the Zurich University hospital. Read the first page Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index
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Most Helpful Customer Reviews
5.0 out of 5 stars
Superb: For the Pro Economist and the Ordinary Man on the Street,
By
This review is from: Economics 2.0: What the Best Minds in Economics Can Teach You About Business and Life (Hardcover)
Excellent book.The structure is neat and sharp. Cutting edge research is digested and presented in a concise and effortless format that still retains the nuances and subtle details of the orginal sources. The book offers tremendous insights to all kinds of aspects of life, many of them highly counter-intuitive. This book is HIGHLY RECOMMENDED to everyone everywhere. Some of the research findings they publish, including criticism of scientific research and "scientific fact" is something everyone should know 10/10. Fantastic.
4.0 out of 5 stars
Economics for dummies,
This review is from: Economics 2.0: What the Best Minds in Economics Can Teach You About Business and Life (Hardcover)
Economics has never been a topic that excited me, but this book is basically about LIFE and HOW PEOPLE MAKE DECISIONS. It's more about using an economics approach to study what people do rather than a book about economies and financial markets (although there are a couple of chapters on those too).The book is a translation of a book written by the European authors (German), however the book has been translated really well. Recommended.
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Most Helpful Customer Reviews on Amazon.com (beta) Amazon.com:
3.9 out of 5 stars (7 customer reviews) 3 of 3 people found the following review helpful:
5.0 out of 5 stars
Much more than just another Freakonomics copycat,
By Max - Published on Amazon.com
This review is from: Economics 2.0: What the Best Minds in Economics Can Teach You About Business and Life (Hardcover)
This book is much more than just another Freakonomics copycat. The authors provide an easy to read and extremely well researched overview of the current research frontier in economics. Of course, some of the topics are chosen to appeal to the broadest possible audience which explains the section on the economics of sports which seems a bit oversold. The portrait of modern economics drawn in this book, however, is much more accurate than what most other books of this kind offer.There are literally hundreds of books that aim to provide the reader with an interesting and non-technical entry into the field of economics. The best known is obviously Freakonomics by Levitt and Dubner, but there are are many many more. It seems that are at least two unifying themes for most of those books: (1) a clever name and cover; and (2) a focus on hot, surprising and often contrarian insights that make for great cocktail chatter. If that is what you are looking for, you should not buy this book. Now, that Freakonomics has been sold about a gazillion times, you will not be able to actually surprise anyone at those cocktail parties, but well, it did work for some time and the next edition is not so far away. If instead you are interested in learning what economists other than Steven Levitt are working on today, this book is a must read. The authors write a weekly section on economic research in the German Handelsblatt (basically the equivalent to the WSJ). Like the Economist's "Economic Focus" it is widely read both by economists and non-economists and the only reason I read this newspaper. The book builds on the excellent work that they have done there over the years and it shows. The authors really know what they are talking about, but they have no vested interest in any given sub-discipline. That is exactly what you need, when you want to understand what economics is about.
3.0 out of 5 stars
An Interesting Collection Economics Studies but with a Huge Caveat,
By bronx book nerd - Published on Amazon.com
This review is from: Economics 2.0: What the Best Minds in Economics Can Teach You About Business and Life (Hardcover)
The authors put together a very entertaining collection of example of economics applied to a wide variety of problems and situations. The book definitely reflects the current trend in relating what some have called cute-o-nomics, or the less technical side of economics for the general public. The book is filled with interesting examples of current research that challenges some of the accepted notions of the way people behave - it's yet another debunking of the myth of homo economicus, or the ideal economically rational person who acts based on self-interest and cold calculation. There is an edifying discussion about the causes of the current global financial crisis, particularly about how the loan markets became too lax and what the specific incentvies for that were. There are also interesting segments on management, family economics and the like.Oddly enough, as I read along, at times I felt somewhat uncomfortbale accepting the various findings presented in each case study as the studies referenced sometimes seemed rather limited, at least intuitively. As it turns out, the authors used the final chapter to warn readers against the biases and errors that can enter into economic studies, and to take the studies they presented with a grain of salt. In the end the reader is left on unsteady ground after reading about 50 different case studies. So which, if any, is one to take as truth? That's a lot of time spent reading to feel left adrift.
3.0 out of 5 stars
Interesting research; could be more cohesive,
By M. Thomsen "mark1958" - Published on Amazon.com
This review is from: Economics 2.0: What the Best Minds in Economics Can Teach You About Business and Life (Hardcover)
This research sampling (bordering on a survey) is interesting. Covers research results similar to those in recent popular socio-economics books. More results that how research was done. If they went further this book would get huge quickly, or they would pare down the topics and head towards popular, focused book.I think a fair amount will stimulate lunch/coffee/bar conversations. What I personally missed was more connecting of research. More cohesion. I started to get discontinuity fatigue if I tried to read and think through more than a chapter at a time. Fun to make connections for yourself but the authors are in a position (their education, access, and profession) to help more that they did. Maybe a better summation at the end of each chapter. Or short chapters in-between these that make a few connections. |
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