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Don't Make Me Think!: A Common Sense Approach to Web Usability Paperback – 18 Aug 2005


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Don't Make Me Think!: A Common Sense Approach to Web Usability + Rocket Surgery Made Easy: The Do-it-yourself Guide to Finding and Fixing Usability Problems (Voices That Matter) + Smashing UX Design: Foundations for Designing Online User Experiences (Smashing Magazine Book Series)
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Product details

  • Paperback: 216 pages
  • Publisher: New Riders; 2 edition (18 Aug 2005)
  • Language: English
  • ISBN-10: 0321344758
  • ISBN-13: 978-0321344755
  • Product Dimensions: 22.9 x 17.6 x 1.1 cm
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (109 customer reviews)
  • Amazon Bestsellers Rank: 32,176 in Books (See Top 100 in Books)

More About the Author

Steve Krug is a usability consultant who has more than 20 years of experience as a user advocate for companies like Apple, Netscape, AOL, Lexus, and others. Based in part on the success of his first book, Don't Make Me Think, he has become a highly sought-after speaker on usability design.


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Customer Reviews

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Most Helpful Customer Reviews

74 of 77 people found the following review helpful By Amsterdamned on 8 April 2009
Format: Paperback
Steve Krug covers many aspects of usability in an accessible, light-hearted and easy to read way.

It must be said, though, that Krug's idea of usability is usability for Americans. He assumes we all come from the same place, speak the same language, use the same language scripts and so on. He dismisses web forms in a couple of sentences and international web site users in even fewer. In terms of international viewers of web sites, some of his advice is downright damaging.

Read this as an introduction to usability, but look further too - otherwise we will never be rid of the scourge of the required "State" field in forms ...
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4 of 4 people found the following review helpful By Sohnee on 14 May 2007
Format: Paperback
I believe I made changes to several websites after just a couple of chapters and they're much better for it.

Some of the points appear to be common sense and obvious, but only once you've read them!

I would describe this book as a must-read for web designers.
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11 of 12 people found the following review helpful By Mr. G. Moseley on 5 Jun 2006
Format: Paperback
As someone approaching the subject of web usability for the first time I found Steve Krugs book to be an excellent introduction. This book is aimed at someone who would like to find out more about the basics of Usability testing. For example you may be a web designer of a small company where the business doesnt have the budget for a Usability department or a home user who wants to add that extra touch to your web pages or even as an introduction to the subject that escapes the tech lingo of Human Computer Interaction professionals.

I would give this book a big thumbs up.
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11 of 12 people found the following review helpful By Cravenplan Computers Ltd on 23 Oct 2005
Format: Paperback
Very easy to read but full of useful advice. Every web site owner and web designer needs to read this book. The recommendations could easily add thousands to your bottom line if you're selling on line.
I particularly liked the "fixed" versions of home pages with the description of the "problem areas". All the other points covered were very clearly explained and easy to take on board. Particularly useful sections covering home page design and testing sites for usability.
I bought four books about usability recently and this is easily the best.
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3 of 3 people found the following review helpful By Joost Schouten on 25 Jan 2010
Format: Paperback
In web terms the book might be ancient, but it is still very accurate. He manages to present complex matter in bite sized chucks you cannot stop eating. No boring academic writing. Through examples, pictures and bullet points you are fed all the basics you need to know to lift your website to a higher level.

Just get it ;-)
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3 of 3 people found the following review helpful By Ida Tafuri on 5 May 2009
Format: Paperback
When I bought this book I was redesigning my ecommerce website. Even if it was written almost five years ago, I found the suggestions given were very usefull.
Now, the beta version of my site is running I can actually see how much it was improved by following the hints this book gave me. And it's written in a way that even someone that don't work with this kind of thing can understand. Great!
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9 of 10 people found the following review helpful By Sean Johnson on 15 Sep 2007
Format: Paperback
Since reading the first edition some years ago, I always refer to this book during usability presentations and recommend it to not only designers and developers, but also consultants, project managers and even clients. When the second edition was released in 2006 I purchased a few copies for the office and made it essential reading for everyone!

It's a very easy read and doesn't complicate matters with technical jargon, but instead relates to everyday tasks such as likening finding a product on a website to looking for a chainsaw in a hardware store. It examines the way we use the internet, it highlights that people don't use websites the way the designer intended and that we don't `read' websites, we scan them. It covers popular, common-sense solutions to these issues and uses clear, well-illustrated examples. It also talks about simplifying usability testing so you do enough of it, and uses some real-world examples to demonstrate.

It is an essential purchase for anyone involved in website creation and there are three new chapters in the second edition that help justify a new purchase if you already own the first edition.
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20 of 23 people found the following review helpful By T. Pikala on 2 Nov 2005
Format: Paperback Verified Purchase
Author honestly points out that his book is not about web application usablity and recommends "Web Application Design Handbook: Best Practices for Web-Based Software" himself. I ordered that book as well but I'm definitely not sorry about getting this one - it's good information for anyone working with web development.
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