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Diversity in the Fundraising Profession (New Directions for Philanthropic Fundraising) (Paperback)

by Janice Gow Pettey (Editor) "IF HUMANITY the world over were the same, fundraisers the world over would have an easy time ..." (more)

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Product details

Paperback: 129 pages
Publisher: Jossey-Bass Inc.,U.S. (31 Dec 2002)
Language English
ISBN-10: 0787958336
ISBN-13: 978-0787958336
Product Dimensions: 23 x 14.8 x 0.8 cm
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Product Description

Product Description
Examining the distinctions of diversity from within the fundraising profession or exploring strategies to enhance diversity in the nonprofit sector, this volume participates in the ongoing discussion on the opportunities and obligations for fundraising practitioners to incorporate culture and tradition in their practice. Chapters examine prospect research, cultivation, and solicitation practice; communication strategies in the workplace; the importance of diversity in philanthropic boards; inclusiveness in the mission and work of nonprofit organizations; and the evolution of current gay and lesbian issues as well as the cultural sensitizing that needs to occur in order to develop successful donor relationships. Acknowledging the challenge for increased quantifiable data on diversity and promoting continued dialogue, this book is a valuable addition to the literature in the fundraising field. This is the 34th issue of the Jossey--Bass series New Directions for Philanthropic Fundraising.

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IF HUMANITY the world over were the same, fundraisers the world over would have an easy time. Read the first page

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