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Disneywar: The Battle for the Magic Kingdom [Paperback]

James B. Stewart
4.3 out of 5 stars  See all reviews (10 customer reviews)

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Product details

  • Paperback: 608 pages
  • Publisher: Pocket Books; New edition edition (6 Mar 2006)
  • Language English
  • ISBN-10: 0743496000
  • ISBN-13: 978-0743496001
  • Product Dimensions: 19.6 x 12.8 x 3 cm
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Bestsellers Rank: 10,666 in Books (See Top 100 in Books)

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James B. Stewart
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Product Description

Sunday Times

'Stewart has produced a masterly group portrait of the insanities and delusions peculiar to our time'

Observer

'A compelling account of the machinations at Disney'

Inside This Book (Learn More)
Browse Sample Pages
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews

Most Helpful Customer Reviews
9 of 9 people found the following review helpful
Format:Paperback
This is without doubt one of the best business books I have read in years. It is a gripping account of how Eisner solely controlled The Walt Disney Company without any regard for shareholders nor the competent executives serving under him. This is a must-read for anybody who is employed in any sense of the word. Eisner was a serial killer of corporate careers and this book may give you some insight into the antics that may go on in any company. At least, it may provide you with some strategies to predict and counteract a boss who is outright dishonest, vicious and intolerant of any criticism.
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4 of 4 people found the following review helpful
Insightful! 11 Aug 2005
By Rolf Dobelli TOP 500 REVIEWER
Format:Hardcover
Pulitzer prize winner James B. Stewart paints a portrait of Michael Eisner that has more in common with a totalitarian dictator than with most CEOs. Stewart is careful, though, to trace the Walt Disney Company's growth and success under Eisner, even though he was really running Disney for the benefit of just a handful of people - including himself. And, just as carefully, Stewart traces the company's spiraling internal chaos. The pluses: the author tells an instructive, intricate corporate saga in intriguing detail. Minuses: He is no expert on the film industry and the narrative doesn't build much momentum. Frustratingly, although no doubt for sound reportorial reasons, he also mostly refuses to draw conclusions until the short final chapter. We recommend this troubling portrait of corporate excess and misbehavior to all managers and to students of entertainment and media as a lesson on the pitfalls of untamed corporate politics and unbridled CEO power.
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4 of 4 people found the following review helpful
Format:Hardcover
In 1984, the beloved Disney Corporation was in trouble, seen as a likely target for takeover and dismemberment. And then the Disney board of directors brought in Michael Eisner, a seasoned Hollywood creature, who had never even seen a Disney movie but knew how to successfully run a corporation. By 2004 Disney Corporation was one of the largest Hollywood corporations, but in decline, and Eisner was touted as the "Magic Kingdom's evil emperor." What happened to Disney and Eisner, and how did they get from one state of affairs to the other? Read this book and find out!

I must say, this is one of the most fascinating books that I have read in a long time. The author does an excellent job of showing the many personalities of the people at Disney, especially Michael Eisner himself. The back cover of the book touts it as a tragic tale that could have been written by William Shakespeare, and I must say that I am inclined to agree.

Overall I found this to be a fascinating and highly informative book. If you have watched the rise and decline of Disney, and want to know what really happened inside, then this is the book for you. I highly recommend it!

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Most Recent Customer Reviews
apologies but ....
... I must didn't quite get this book. I thought the subject would be so gripping, and it is probably my fault, but I just couldn't get into it. Read more
Published 2 months ago by Chris Miller
An Interesting Read
Disneywar: The Battle for the Magic Kingdom is an interesting and engaging book describing the boardroom politic's of The Walt Disney Company during the eighties, nineties and... Read more
Published 3 months ago by Andrew Whitby
Loved it..
I won't repeat the other reviweres.. but all the more fascinating becuase the huge level of subpoena-ed documentation means that we get to see what really happened inside the... Read more
Published 6 months ago by A. G. Williams
The good, the bad, and the ugly - and it's all Eisner
This is the story of a self-annointed entertainment industry mogul, in which Michael Eisner establishes himself as the absolute ruler of Disney (yes, like Louis XIV, to whom... Read more
Published 12 months ago by rob crawford
Fascinating reading...
I never thought I'd find a business book on the inner workings of corporate executives interesting, but then these corporate executives do work for Disney - and that makes it more... Read more
Published 16 months ago by C. Ball
Excellent behind-the-scenes action
Disneywar is for fans of Disney and nonfans alike. . . it's also for fans of business books, and fans of spy novels. Read more
Published on 1 Jan 2008 by Kendra
The next installment.................
Disneywar provides the latest installment on the power stuggle currently controlling Disney! As the CEO Eisner looks to retire, this book documents the stories behind the top... Read more
Published on 4 July 2005 by "karenthreadgold"
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