Amazon.co.uk: Digital reading list

Digital reading list
A Listmania! list by A. Wightman "Al Wightman" (Leeds, UK)

1. Don't Make Me Think!: A Common Sense Approach to Web Usability by Steve Krug

The list author says:
	"A great introduction to usabaility"

�18.99 Used & New from: �9.99

(84 customer reviews) | 1 customer discussion

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2. Permission Marketing: Turning Strangers into Friends and Friends into Customers by Seth Godin

The list author says:
	"Even though this is over 10 years old it sums up how you can develop great relationships with your customers online."

�6.29 Used & New from: �3.15

(22 customer reviews)

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3. Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity by Avinash Kaushik

The list author says:
	"A must read if you want to understand how your digital campaigns and website are performing"

�17.54 Used & New from: �12.99

(10 customer reviews)

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4. Letting Go of the Words: Writing Web Content That Works (Interactive Technologies) by Janice (Ginny) Redish

The list author says:
	"This will show you how to write great web content"

�24.31 Used & New from: �18.23

(15 customer reviews)

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5. Managing Customer Relationships: A Strategic Framework by Don Peppers

The list author says:
	"Big long book - full of ideas. Well worth the effort reading though"

�60.00 Used & New from: �2.57

(1 customer review)

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6. Call to Action: Secret Formulas to Improve Online Results by Bryan Eisenberg

The list author says:
	"Simply this explains in layman's terms why people do and don't convert on websites."

Used & New from: �0.11

(5 customer reviews)

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7. Internet Marketing: Strategy, Implementation and Practice (Financial Times (Prentice Hall)) by Dave Chaffey

The list author says:
	"Just full of useful information, which you will go back to again and again"

�44.29 Used & New from: �26.00

(10 customer reviews)

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8. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly (New Rules of Marketing & PR: How to Use Social Media, Blogs,) by David Meerman Scott

The list author says:
	"A good intro read to Social Media and Online PR"

Used & New from: �1.25

(21 customer reviews)

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9. Groundswell: Winning in a World Transformed by Social Technologies by Charlene Li

The list author says:
	"This will hopefully show why Social Media has the potential to change the marketing landscape"

�18.80 Used & New from: �1.09

(18 customer reviews)

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10. The Art of SEO (Theory in Practice (O'Reilly)) by Eric Enge

The list author says:
	"The best SEO book out at the moment"

�34.50 Used & New from: �19.14

(35 customer reviews) | 2 customer discussions

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Discussion	Replies	Latest Post
The Art of SEO (Theory in Practice (O'Reilly)) forum What about this book?	2	6 Dec 2011
The Art of SEO (Theory in Practice (O'Reilly)) forum Perhaps add a few free pages	0	5 May 2011
Don't Make Me Think!: A Common Sense Approach to Web Usability forum Great Title	0	10 Sep 2008