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Digital Minds: 12 Things Every Business Needs to Know about Digital Marketing [Hardcover]

Wsi
4.3 out of 5 stars  See all reviews (16 customer reviews)
RRP: 21.99
Price: 14.78 & FREE Delivery in the UK. Details
You Save: 7.21 (33%)
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Book Description

30 July 2013
Technology and the Internet are in flux. Giants like Apple, Google and Facebook are changing the way we interact with each other. Technologies move so quickly that jumping on the train can be daunting for businesses. But the route hasn't always been clear; social media, mobile marketing and search marketing campaigns are always changing. Luckily, digital marketing is still in its infancy and there's plenty of time to get on track. Written by WSI, Digital Minds brings industry-proven expertise to assist your business with hot strategies for content marketing, social media, responsive web design, SEO, display advertising, email marketing and more. By grasping the trends now, your business can catch up to speed and stay ahead of the competition.


Product details

  • Hardcover: 216 pages
  • Publisher: FriesenPress (30 July 2013)
  • Language: English
  • ISBN-10: 1460230191
  • ISBN-13: 978-1460230190
  • Product Dimensions: 1.6 x 13.8 x 21.3 cm
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (16 customer reviews)
  • Amazon Bestsellers Rank: 1,243,923 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews
2 of 2 people found the following review helpful
5.0 out of 5 stars Great book for Digital Marketing Managers 6 Sep 2013
Format:Kindle Edition|Verified Purchase
This book offers a higher level insight into the main areas of digital marketing. As a business owner it explained a lot of things that have been a little puzzling in a very simple to understand way. There are no how to guides but a few really useful examples that helped immensely.

I downloaded it for free so it's incredible value for money but even at 14.99 it's still a great resource for people who don't understand the jargon but want to know enough to ensure they are not making a mistake when employing people to do this type of work.
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1 of 1 people found the following review helpful
3.0 out of 5 stars Good for an introductory read 27 Mar 2014
Format:Kindle Edition|Verified Purchase
It's an entertaining read for those trying to get an overview of digital marketing . Good for beginners but very little in-depth analysis
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5.0 out of 5 stars Five Stars 5 July 2014
Format:Kindle Edition|Verified Purchase
to understand and master digital marketing... it's a must read.
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3.0 out of 5 stars Three Stars 2 July 2014
By JARS
Format:Kindle Edition|Verified Purchase
Does what it says on the tin -
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5.0 out of 5 stars A really thorough overview 28 Jun 2014
By Laura
Format:Kindle Edition|Verified Purchase
While this won't teach you everything you need to know, it's a good introduction for beginners, or a fantastic aid to refocus the mind for practising professionals.
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5.0 out of 5 stars God send for marketers 26 May 2014
By Ash
Format:Kindle Edition|Verified Purchase
Great informative read! Will definitely use the models moving forward with business - thank you for a great resource! !
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5.0 out of 5 stars A good overview of digital marketing 28 Mar 2014
By S Clark
Format:Kindle Edition|Verified Purchase
Up to date and relevant information for everyone. Beginners benefit from useful insights and helpful advice, experienced digital marketers have a quick refresher of all the things they probably already know, but perhaps aren't yet doing. It is short enough to read in a couple of hours with enough "to do's" to keep u going for weeks.
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4.0 out of 5 stars Reasonably good book 3 Mar 2014
Format:Kindle Edition|Verified Purchase
This is good book to get an idea of digital marketing however for further indebt knowledge one will need further study/training
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