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Develop Your NLP Skills (2nd edition)
 
 
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Develop Your NLP Skills (2nd edition) [Paperback]

Andrew Bradbury
4.4 out of 5 stars  See all reviews (9 customer reviews)

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Product Description

Review

"Has a range of mini case studies and checklists to demonstrate the role NLP can play in business success." -Learning Development, June 2005

Newscheck

"As a first reader and for those interested in the possibility of applying NLP to their practice, the book is good value for money." --This text refers to an alternate Paperback edition.

Personnel Today

"An easy reference manual - the information is set out clearly in short chapters, broken into even shorter sections." --This text refers to an alternate Paperback edition.

Book News Inc - May 2007

"This accessible guide explains the key elements of NLP and shows how they may be applied in business settings such as appraisals, presentations, and negotiations." --This text refers to an alternate Paperback edition.

Book Description

A practical guide showing how effective an understanding of the dynamics of communication - or neuro-linguistic programming - can be in both business and social life.

Product Description

A practical guide showing how effective an understanding of the dynamics of communication - or neuro-linguistic programming - can be in both business and social life. Andrew Bradbury's successful book on this topical tool uses a range of mini-case studies and checklists and demonstrates the useful role NLP can play in achieving business success, exploring:

setting effective goals

building good-quality relationships

replacing conflict with co-operation

developing a more flexible response to environment

managing mental activities for greater self-management.

From the Author

Practical applications for NLP in the workplace

So rapid was the spread of NLP over the last decade that even if you don't know what NLP is (see below), it's likely that you'll soon be meeting it face-to-face.
NLP is primarily about creating excellence, especially in the area of communications. And since business is almost entirely based on communications of one sort or another (team leading, meetings, issuing instructions, presentations, reports, training, letters and technical specs., etc.), there is clearly a direct link between the application of NLP techniques and business success.
This book is an introduction to the use of NLP in the workplace, including plenty of 'how to' information, mini case studies and practical exercises.

(NLP stands for Neuro Linguistic Programing. In brief, the language we use both reflects and affects the way we think, and therefore the way that we behave, and how we relate to other people. The more we understand these processes, the more we can improve the quality and effectiveness of our communications.)

About the Author

Andrew Bradbury is a qualified social psychologist with over 20 years' experience of designing and delivering training courses in both technical and 'soft skills'. He is the author of Develop Your NLP Skills and Successful Presentation Skills, both published by Kogan Page.
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