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Designing with Type: Basic Course in Typography Spiral-bound – 1 Mar 1999


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Product details

  • Spiral-bound: 176 pages
  • Publisher: Watson-Guptill Publications Inc.,U.S.; 4th Revised edition edition (1 Mar. 1999)
  • Language: English
  • ISBN-10: 0823013472
  • ISBN-13: 978-0823013470
  • Product Dimensions: 31.2 x 24.4 x 2.5 cm
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 1,976,838 in Books (See Top 100 in Books)

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Product Description

Review

"An excellent and useful introduction to the subject." - Milton Glaser" --This text refers to the Paperback edition.

About the Author

James Craig is a renowned author of books on graphic design, including Basic Typography: A Design Manual. He was the design director of Watson-Guptill Publications for more than twenty-five years; today he teaches typography at The Cooper Union in New York City, where he lives. William Bevington, executive director of Parsons Institute for Information Mapping, New School University. He teaches at Parsons School of Design in New York. Irene Korol Scala, a graduate of The Cooper Union, has also studied at the Bezalel Academy of Art in Design in Jerusalem. She lives in New York City. --This text refers to the Paperback edition.

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Most Helpful Customer Reviews

1 of 2 people found the following review helpful By A Customer on 1 Oct. 1998
Format: Paperback
This book is generally just the basics of Typography... which is good if you are learning on your own, but if a professor recommends this for a class, borrow it from someone else. You will get exactly out of the book what you get from your Typography lectures.
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Most Helpful Customer Reviews on Amazon.com (beta)

Amazon.com: 14 reviews
16 of 16 people found the following review helpful
A concise, well thought out and easily understood typography text book 24 Feb. 2006
By C. Van Horn - Published on Amazon.com
Format: Spiral-bound
As a professor teaching typography to beginning graphic design students,I find this book well organized and covering all the important aspects of designing with type. This book,if properly used, will give the student of type design a head start on understanding the page layout applications when they start working on the computer. I applaud James Craig for all the thought and organization that he put into this book. For all of you interested in type and type design, rush to buy this book.
15 of 16 people found the following review helpful
A solid introduction 8 Sept. 2004
By Shannon - Published on Amazon.com
Format: Spiral-bound
Designing With Type is an excellent introduction to the art of typography. Any student of graphic design should have this book in his/her library. The book is spiral bound which makes it easy to lay flat and examine the many examples of typefaces given.

One of the most valuable aspects of the book is how it takes 5 classic typefaces (Garamond, Baskerville, Bodoni, Century Expanded and Helvetica) and gives examples of each typeface in a large range of point sizes and leadings. Typography owes as much to visual measurement as it does to mechanical measurement. The reader is shown first hand what how the interplay between point size, leading and line length work to make a text readable (or not readable!).

The reader cannot help but come away from reading this book having a firm foundation in typographic skills on which to build their own design abilities.
20 of 24 people found the following review helpful
This is a really good, basic typograpgy book. 1 Oct. 1998
By A Customer - Published on Amazon.com
Format: Paperback
This book is generally just the basics of Typography... which is good if you are learning on your own, but if a professor recommends this for a class, borrow it from someone else. You will get exactly out of the book what you get from your Typography lectures.
8 of 9 people found the following review helpful
Great for beginners, but look elsewhere. 4 Oct. 2002
By Dave P. Hurds - Published on Amazon.com
Format: Spiral-bound
As a graphic design student, I've read numerous books about typography. This book is excellent for a person who's interested in knowing the basics of type and more. However, there is better books out there than this. I recommend the book "A Typographic Workbook" by Kate Clair. Designing with Type really shouldnt be used as a textbook simply because it doesnt cover nearly as much information. If you don't mind spending the extra ... look elsewhere!
12 of 15 people found the following review helpful
A must for ALL who really want to understand typography 30 Nov. 1999
By Helen W. Bergstein - Published on Amazon.com
Format: Spiral-bound
Many people think they understand type because they can make a page look pretty good with Word or Quark. Until you read Mr. Craig's book-- Designing With Type, you don't know what you're missing. You'll learn all the fundamentals and will be hooked on creating great type before long. Definitely a keeper!
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