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Design Essentials for the Motion Media Artist: A Practical Guide to Principles & Techniques Paperback – 7 Oct 2010

5 out of 5 stars 2 customer reviews

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Product details

  • Paperback: 400 pages
  • Publisher: Focal Press (7 Oct. 2010)
  • Language: English
  • ISBN-10: 024081181X
  • ISBN-13: 978-0240811819
  • Product Dimensions: 18.8 x 2.5 x 24.4 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Bestsellers Rank: 951,909 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

Angie Taylor is an art director, animator, illustrator and motion graphic designer. The author of three books; two "Creative After Effects" books (versions 5 and 7) , and "Design Essentials for the motion media artist" published by Focal Press. She is the author of "After Effects: Learn by Video" and "Illustrator: Learn by Video" DVD training titles published by video2brain.

Angie studied Fine Art at Edinburgh College of Art (Heriot-Watt University) and has enjoyed a successful, fourteen year career as a Motion Graphic artist producing animation, visual effects and motion graphics for companies such as the BBC and Channel 4 television. She has worked on music videos and films with several renowned directors such as Chris Cunningham and John Williams.

She now runs her own business in the UK helping other creative professionals realize their goals. Angie has provided bespoke training and consultancy to companies including; BBC; Channel 4; Channel 5; Carlton; HTV; B Sky B; MTV.

Product Description

Review

"Today's software is so creative and seductive that it is easy to think that's all there is to creating engaging content. Angie Taylor's book shows the other side of the story: the visual techniques and design principles that underpin digital moving image making. In this comprehensive guide she has assembled a wealth of tips and exercises in topics such as drawing, composition and typography that will be required reading for all up-and-coming motion media artists."

- Birgitta Hosea, Artist and Course Director of MA Character Animation, Central Saint Martins College of Art and Design, London.

About the Author

A freelance animator and digital filmmaker, Angie produces animations, motion graphics, and visual effects for production companies and broadcasters including the BBC and Channel 4 television in the UK.. An Adobe Certified Expert, and Apple Solutions Expert, she is active on the training circuit; providing corporate training for Adobe and Apple, and seminars at key industry events like NAB, SIGGRAPH, and IBC.


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Format: Paperback
I found this to be a really great book and is suitable for anyone who works or has an interest in motion graphics or animation. It would help someone who is studying at college, but is also very useful for those that have been in the industry a long time. I fall into the later category and was formally trained at art school in the early 80's but I found it very useful to revisit many of the fundamental ideas that I was taught in those days which give me a solid grounding. It also gave me many new ideas and covered areas that did not exist or were in their infancy when I was a student.

I really liked the sections on colour, typography and especially the section on composition which everyone in the industry should be familiar with but clearly are not. I'm sure this would fill in the gaps for people such as avid editors who have a purely technical background and would also inspire those who are creative technophobes to get stuck in with the computer packages today which frighten many with their complexity.

I have shown the book to my manager at Sky and he will be buying some copies for the post production dept to read. He was was also very impressed.
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Format: Paperback Verified Purchase
Get it if you consider yourself to have a much more technical skill set rather than graphical design skill. its improved my work a lot.
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