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De Bono's Thinking Course: Powerful Tools to Transform Your Thinking Paperback – 30 Oct 2006


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Product details

  • Paperback: 160 pages
  • Publisher: BBC Active; 1 edition (30 Oct. 2006)
  • Language: English
  • ISBN-10: 1406612022
  • ISBN-13: 978-1406612028
  • Product Dimensions: 14.6 x 1.3 x 21 cm
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Bestsellers Rank: 41,942 in Books (See Top 100 in Books)
  • See Complete Table of Contents

More About the Author

Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a Ph.D from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard. In 1967, de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, of people worldwide, his name has since become a symbol of creativity and new thinking. He has written numerous books, which have been translated into 34 languages, and his advice is sought by Nobel laureates and world leaders alike. www.edwarddebono.com.

Product Description

From the Back Cover

Little attention is paid to the skill of thinking. There is a belief that information and intelligence are enough. Intelligence is like the horsepower of a car but thinking is the skill with which the car is driven. There are some highly intelligent people who are poor thinkers and some less intelligent people, who are better at thinking.

 

In this practical book, Edward de Bono lays out some simple but powerful tools with which we can optimise our thinking, decision making and problem solving. Most of the errors of thinking are errors of perception and that is precisely where these tools help.

 

Learn to think and take control of your life.

About the Author

Edward de Bono, the inventor of the term ‘lateral thinking’, is widely believed to be the world’s leading authority on the direct teaching of thinking as a skill. He is the author of over 60 books and his methods are widely used in many countries. He advises multinational corporations and also works with education bodies to enable individuals to maximise their thinking abilities.


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Most Helpful Customer Reviews

10 of 10 people found the following review helpful By Amazon Customer on 1 Aug. 2009
Format: Paperback
Edward de bono has written volumes on creativity, although most of his work is reteated over and over again (so much so that the anecdotes he uses are the same he's used for over 20 years). That said, he is responsible for demystifying creativity making it available to all. While most other authors on the topic have a disconnected set of techniques to be more creative (such as the "wear something different today" etc...), he has a strong foundation underlying everything he does. For this reason I turn back to his books over and over again through the years.

This book is a perfect introduction for someone new to his work. It outlines his main ideas and gives a number of techniques which fall out of his approach. It is perfect reading for the intellectual who relies on logic alone.

For creativity and how to be more so, I would recommend this and his other excellent, more detailed book, Serious creativity. Both great works which easily complement each other.
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7 of 7 people found the following review helpful By EM-Reviewer on 10 Dec. 2011
Format: Paperback
Edward de Bono's findings from years of cognitive research have been condensed into this concise, practical and accessible volume.

Reading 'Thinking Course' I felt that I was learning; without being taught. It felt as though the new knowledge I acquired was through my own reasoning. Everyday issues such as; the balance between information and thinking, emotions and decision making and even 'other people' are tackled in the book. I gained tools applicable to every situation.

Some educational books merely reinstate common sense facts. This books questions societies normal beliefs, such as the benefits of debating, and advances a research-based theory.

Bono's book is on a 'recommended reading' list for an undergraduate engineering course. The general problem-solving nature of the engineering discipline means that seeking out and exploring a range of solutions are everyday, particularly in the design process. But that's just one specialist application of the universal processes in creative thinking.

Having good people skills is important in our daily interactions. Being able to understand where people are coming from (their logic bubbles) is vital in business and everyday life. The logic bubbles concept if adopted, would, through greater understanding, reduce bad feelings and bring people closer together.

The book contains diagrams which help illustrate and summarize the main points of the text. Clear and simple language enables the information to be absorbed, with ease, by the reader. Examples and exercises crystallize each technique. And the abbreviations act as memory aids.

This is a handbook of life skills. Useful in the long and short term and written in an easy-to-read style.
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7 of 7 people found the following review helpful By Frances Coombes on 17 April 2009
Format: Paperback
I don't think any other person has written a book on thinking that is as powerful and enduring as this. In fact I hope to run a course at the City Lit London based on Do Bono's fantastic thinking course combined with NLP.

Lets not lose this type of thinking, although I fear it may be disappearing fast. TV comentators, ask were are all the : 'Where are all the innovative ideas to take us out of financial crisis. A decade of left-brain thinking has reduced many to tick box thinkers. We need to rediscover De Bono type thinking again.
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2 of 2 people found the following review helpful By Keith Lawson VINE VOICE on 27 Sept. 2012
Format: Paperback
Anything by Edward De Bono is worth a read but this excellent book has several ideas for the reader rather than the one concept typically found in other books on creativity and thinking. I once bulk ordered this and gave a class of business students a copy each- I got good feedback from them. I think employers should buy this for their management team, and you should buy for yourself.
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Format: Paperback
This BBC active series for the year 1996 is the right stuff for gourmans in psychology around thinking processes. You'll get reassured in the introduction that thinking is a skill, and as any other skill, it can be improved, which is quite inspiring. The first chapter explain so-called intelligence trap - where one accept first acceptable option and get stuck with it for long time, in oppose of searching for some more alternative and possibly arrive on even better option.

Edward explain the problem of absolutism is basically not exploring further for more alternatives and subsequently better options. And there are always more alternatives, when you think about it. The only thing stopping us is accepting one particular, or best option, and cling to it for long, long time. Those options or conclusions then can be the source of slowing or stopping any personal progress in that particular way or area.

Because for continous growth on mental level too, it's a good habit to start looking for more and more alternatives, especially in cases when you realize that you are stuck in some way. And that's only one concept out of many, many other in every chapter, plus some of them comes with picture or diagram, which then allows to see the bigger picture much sooner - as the saying goes "better to see once then to hear 100 times". So the process of understanding is smooth and easy.

The book has 140 pages of main text, and then another 20 pages for references, index, and guide for setting up your own thinking club. That's right, it goes that far into social, along with personal development. And because the author's background is in both medicine and psychology, those techniques are equally effective in everyday life or/and business environment.
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