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Data Mining Using SAS Enterprise Miner: A Case Study Approach [Paperback]

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Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management by Gordon S. Linoff Paperback
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Product details

Paperback: 132 pages
Publisher: SAS Institute; 2 edition (22 Jan 2009)
Language English
ISBN-10: 1590471903
ISBN-13: 978-1590471906
Product Dimensions: 27.7 x 20.8 x 1.3 cm
Amazon Bestsellers Rank: 493,755 in Books (See Top 100 in Books)

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Product Description

Data mining enables you to discover valuable hidden information in your data and use it to solve your business problems. This introductory guide to data mining uses a case study approach that takes you through the SAS Enterprise Miner interface from initial data access to several completed analyses, such as predictive modeling, clustering analysis, association analysis, and link analysis. If you are a new SAS Enterprise Miner user, you will find this friendly guide to be an invaluable resource as you navigate the interface. After completing the case studies in this guide, you will be prepared to tackle the more complicated statistical analyses that are covered in the SAS Enterprise Miner online reference documentation.

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Amazon.com: 2 reviews

1 of 1 people found the following review helpful

Sas Mining 6 Dec 2009

By William Styles - Published on Amazon.com

Format:Paperback|Amazon Verified Purchase

Another must by for any level Sas user! Real world examples are the best way to learn. Another great buy!

1 of 1 people found the following review helpful

Fast learning. 22 May 2008

By Jan Dufek - Published on Amazon.com

Format:Paperback

If you want or need to quick learn SAS Enterprise miner, this is very good opportunity to do that. At first, you get basic info about included functions and after that you go through good described case studies.

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