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More About the Author
Product Description
John Dodds, Global Marketing Communications Director, Air Products.
"John Simmons uniquely demonstrates the powerful impact on individuals and companies of words simply written and gently spoken."
David May, Head of Strategic Communications, BBC
"Dark Angels is a creative writing masterclass from a master wordsmith."
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Most Helpful Customer Reviews
9 of 9 people found the following review helpful
Format:Paperback
I think some business books are like noisy (im)personal trainers, shouting at you to run the rat race that bit faster. Dark Angels is different. John Simmons thinks it's not about blindly toeing the line. It's about knowing how, and why, to write the lines you need at work more effectively.
A lot of people say they'd like to do something more creative. Well, you can. Without having to get a new job. Taking up even a few of the suggestions in this book will help your business writing take off. How? By reminding you to take your personality and creativity to work. And to rebel against the greyness of business jargon, the blandness of corporate-speak. To be a dark angel, using your imagination and experience to fight tedious templates and cautious case studies.
John practises what he preaches. There are chapters that will convince you, if you need it, of why this is worth doing and then help you make progress. Other chapters focus on his writing projects and the people he's met along the way. Carry this book around in your heart and mind, as well as your briefcase, and your own readers will soon be singing your praises.
9 of 9 people found the following review helpful
Format:Paperback
To say that this is a book about how to be a better writer at work would be to do it an injustice. Dark Angels is a wonderful read in its own right. The way John Simmons writes, by bringing so much of himself and his life into his work, is to live by one his central tenets - bring yourself to work. He's right. It's more fun (and more effective) that way. In here, you'll find the proof, a compelling mix of practical tips, anecdotes, literary and other examples, wrought together with the kind of inspiring stories John Simmons is admired for. The great thing about Dark Angels, like his other books, is that it reaches out and makes us believe that, professional writer or not, within every one of us, is a better, more creative, more confident writer waiting to be coaxed out. We're all dark angels ready to fly. And businesses will be all the better for it. What more could you ask?
2 of 2 people found the following review helpful
Format:Paperback
I say "do not lend this book" because you will not get it back as that is from experience. People lend it on and then go "oh I gave it to....". So now I just recommend it and guard my copy.
I actually got the book some years ago, having read a number of other books by John Simmons such asWe, Me, Them & It: How to Write Powerfully for BusinessThe Invisible Grail: How Brands Can Use Words to Engage with Audiences (that I had borrowed!), and often just dip back into this one.
I enjoyed Dark Angels so much I actually then went on one of the Dark Angels courses and that not only gave me the time and space and challenge for practcising the things in the book but it also meant I met others from a wide variety of backgrounds who further inspired me with their own creativity and generosity in their encouragement. See what a book can do. Hopefully I will be able to go on more Dark Angel courses (perhaps I shall have to stop buying books to save the money!) meet up with those people and hopefully meet more.
As I said in my review to John Simmons' most recent book (26 ways of looking at a blackberryTwenty-six ways of looking at a blackberry: How to let writing release the creativity of your brand) I am not a "writer" but I do "write" and this book along with John's others will make you want to communicate.
All I need now is to learn how to write reviews so I can find a creative way to say "read it" (buy it or if not borrow it!)
I actually got the book some years ago, having read a number of other books by John Simmons such asWe, Me, Them & It: How to Write Powerfully for BusinessThe Invisible Grail: How Brands Can Use Words to Engage with Audiences (that I had borrowed!), and often just dip back into this one.
I enjoyed Dark Angels so much I actually then went on one of the Dark Angels courses and that not only gave me the time and space and challenge for practcising the things in the book but it also meant I met others from a wide variety of backgrounds who further inspired me with their own creativity and generosity in their encouragement. See what a book can do. Hopefully I will be able to go on more Dark Angel courses (perhaps I shall have to stop buying books to save the money!) meet up with those people and hopefully meet more.
As I said in my review to John Simmons' most recent book (26 ways of looking at a blackberryTwenty-six ways of looking at a blackberry: How to let writing release the creativity of your brand) I am not a "writer" but I do "write" and this book along with John's others will make you want to communicate.
All I need now is to learn how to write reviews so I can find a creative way to say "read it" (buy it or if not borrow it!)
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