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Customer Data Integration: Reaching a Single Version of the Truth (Wiley and SAS Business Series)
 
 
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Customer Data Integration: Reaching a Single Version of the Truth (Wiley and SAS Business Series) [Hardcover]

Don Peppers , Martha Rogers , Jill Dyché , Evan Levy

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Inside This Book (Learn More)
First Sentence
Nothing has as much impact on a company's operations as an executive who declares a new strategic direction. Read the first page
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