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Crowning the Customer: How to Become Customer-Driven [Paperback]

Senator Feargal Quinn
5.0 out of 5 stars  See all reviews (5 customer reviews)

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Paperback, 30 Nov 1990 --  
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Crowning the Customer: How to Become Customer-Driven Crowning the Customer: How to Become Customer-Driven 5.0 out of 5 stars (5)
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Product details

  • Paperback: 160 pages
  • Publisher: O'Brien Press Ltd (30 Nov 1990)
  • Language English
  • ISBN-10: 0862782422
  • ISBN-13: 978-0862782429
  • Product Dimensions: 21 x 13.4 x 1.4 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Bestsellers Rank: 162,275 in Books (See Top 100 in Books)

More About the Author

Feargal Quinn
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Product Description

Book Description

How to become Customer Driven

Customer service is the competitive business battleground of the 1990s. This book, by an internationally acclaimed entrepreneur, is a handson guide for people who run businesses or work in them, written in simple jargonfree style. He explains: The 'Boomerang Principle' (bringing the customer back): How to get the feel of the market place: How to listen effectively to the customer: Customer panels: Why you should increase the number of complaints: How to introduce fun and surprise into business. An essential handbook for managers, company directors, employees and students.

About the Author

Feargal Quinn is Managing Director of Superquinn, the Irish supermarket group which he founded in 1960 and which has an international reputation for excellence in customer service. His bestselling book Crowning the Customer (O'Brien Press) is used by multinational companies as the essential customer care manual. It has been translated into several languages.

Feargal Quinn is a board member of a number of international retailing organisations, and has received two honorary doctorates. In 1993 he was elected to the Irish Senate as an independent member.


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Customer Reviews

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Average Customer Review
5.0 out of 5 stars (5 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

5.0 out of 5 stars My favourite business book, 31 Oct 2010
This book is easy to read but the message is hard hitting. You can read it in a single evening but the material contained in this gem of a book will influence the way you do business for a lot longer. Written with enthusiasm and humour, this is a really great book.
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5.0 out of 5 stars What Customer Service should be like, 26 Sep 2009
This review is from: Crowning the Customer: How to Become Customer-Driven (Paperback)
Well what can I say, perhaps uk supermarkets should all get a copy of this and read it cover to cover this guy has got it right "the customer is always right" a highly recomended read if you are in the Retail or customer based business
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5.0 out of 5 stars someday all supermarkets could be like this!, 30 Nov 2003
By A Customer
This review is from: Crowning the Customer: How to Become Customer-Driven (Paperback)
If only all businesses approached customer care the way that this book advocates then we would all have tremendous shopping experiences every time we ventured out!

Whatever the business there are valuable lessons to be learned from this book which is written in plain, no nonsense language with humour and real stories to illustrate the points made.

I recommend this book wholeheartedly to everyone in business - Read it if you dare!

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