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Reading Les Henderson's Crimes of Persuasion is much like observing a series of 40-foot long steel containers being dropped from a dockside ocean freighter onto a flat-bed truck. The impact, over and over again is huge, as the trailer bounces and flexes, as its tires resist the extra weight of each drop. With each page you keep saying to yourself, "That's how they do it!" "That's how they organize!" "That's the come-on!" "So, that's the hook!" We learn all about the players in the game too: the "Fronter," the "Qualifier," the"No-Saler," the "Takeover" Man. We learn all about the mechanics of the games themselves--"clean sheeting," "blind pools," much more. ##### Sometimes it takes simple minds to understand complicated situations. Thank goodness. Because con games are usually very complex--thoroughly thought out, prepared, and worked by brilliant people--we "Marks" (simpletons--the victims), in this case have a chance. ##### With the aid of this book you are prepared for just about anything the con man might throw at you. It's beautifuly Contents-ed and Indexed. Want to know about sweepstakes scams? Right there. Just look it up. How about telemarketing frauds, home equity, elder abuse, home repair, identity theft, internet shenanigans, etc. On and on. On and on. On and on. It's all right here. You only have to look it up. It's a great defensive tool for everyone, in this day and age of get-rich-quick, follow the bouncing ball, smoke and mirrors trickery. ##### What's the underlying premise of con games? Gain your confidence. Pure and simple. Here's just one example: You get a call from a smooth-talking stock "Expert," who is pitching you because he knows you are an investor. He tells you to watch ABC co. stock; it's going up. A week later, after the stock of ABC co. has gone up, as he said it would, he calls you back and confides that the stock of XYZ co. is going down; keep tabs. When the stock drops, exactly as he said it would, you now have a level of confidence in him when he calls the third time. Right? That's the point. You are now "set-up," vulnerable to whatever kind of investment he may now say is desirable. How did he do it? How did he know ABC was going up and XYZ was going down? Easy. He started out with a list of 200 names from the phone book. He was right on 100 of them. He then called that 100 and was right again on 50. You were in that list of 50. Presto! ##### In all, this book is about the most encylopedic tome for consumer protection I've seen, covering the whole gauntlet of cons, scams, and frauds like the proverbial "blanket." The next time you are in Ceasar's Palace, note the small warning sign by the door, "Gambling can be addictive; if you think you have a gambling problem, call the number below to contact Gamblers Anonymous." Similarly, if you think you might have a Susceptibility-to-Con-Games problem, ownership of this book, Crimes of Persuasion: Schemes, Scams, Frauds is your "Gamblers Anonymous".