Helps fellow designers keep the creativity and the great design flowing. Presented in sketch-book style, 25 case studies show how award-winning designers imagine, polish and sell their designs.
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First Sentence
All successful and innovative design is created against a clearly defined message and a focused set of objectives. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
All successful and innovative design is created against a clearly defined message and a focused set of objectives. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Most Helpful Customer Reviews
12 of 13 people found the following review helpful
Format:Paperback
This book is a delight for aspiring graphic designers. It contains truly inspirational tips for creativity and lots of examples of real graphic design.
I needed to get creative quickly for a new job and I was immediately inspired. I thoroughly recommend this book to anyone and everyone!
I needed to get creative quickly for a new job and I was immediately inspired. I thoroughly recommend this book to anyone and everyone!
17 of 27 people found the following review helpful
Format:Paperback
I ordered this book thinking that it would give me some insight into graphic design. However, upon receiving it, I was very dissapointed with the content. Containing mostly text, it offers no visuals or examples of good graphic design.
6 of 11 people found the following review helpful
By A Customer
Format:Hardcover
After reading and reviewing this book I began to realize different styles and understanding of design. The book is filled with full color illustrations and is packed with useful information on design. I would highly recommend this book to anyone in graphic design. I use it to refer to for examples of design in print, web pages, multimedia and many others. Not only are the illustrations a stimulation for creativity, but the content and guidance in the text is well worth the cost.
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