As Ted Falconar asserts: "The greatest philosophical idea that ever came out of India 2500-3000 years ago is Realization (how to see reality)".
Siddhartha Gautama (c. 533 B.C., known as Buddha, Sanskrit from Bodhi tree, under which he sat) showed the way to nirvana: awakening (from Sanskrit bodhi), enlightenment, etc., involving buddhi (Sanskrit, intuition) via meditative vipasyana (Sanskit, insight), 'intuitive' vision of the nature of 'reality', resulting in mukti (Sanskrit, liberation), release from illusions, 'materialism', etc. Buddha when asked "what is reality", simply raised a rose over his head and smiled, for the rose is forever beyond words.
As Falconar continues: "Despite knowing nothing about Eastern thought, Korzybski produced in ten years a far more comprehensive and logical exposition of Realization, calling it Non-Aristotelian Thinking...the work of a supreme genius, yet he remains largely unknown and neglected".
Falconar elaborates Korzybski's (1933) Non-Aristotelian 'thinking' as Aristotle's (c. 350 B.C.) nous related to Plato's (c. 381 B.C.) noesis (both Greek), for a higher 'intelligence', otherwise 'intuition'. In relation to self-liberation, from the pernicious, illusion of words; resulting in adaptability. Where Korzybski's (1933) General Semantics (Science of values, hence evaluating: feeling-thinking-about-environments, otherwise event(s)-insight-logic), concerns seeing (unspeakable perceiving, visualizing, etc) things afresh without 'identifying'. Where seeing things anew, inter-relates to creativity, which is not the result of random 'thought', as Arthur Koestler (1954) "Act Of Creation" asserts, instead that creativity comes from a breach between 'thought' compartments.
Prevented by our cultural indoctrination via Aristotle's (c. 350 B.C.) 'logic', termed 'Associative thinking' by Abraham Maslow (1954) "Motivation And Personality": 'associations' of words, memories, etc., excluding the unfamiliar, 'filtering' our perceivings. Roughy analogous, to the search made in a filing cabinet.
However because Plato (c. 381 B.C.) asserts noesis ('intuition') as having 'universal and innate' ('idealism') connections, prefer Wolfgang Kohler's (1925) insight: sudden re-organizing, realization, etc.