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The inspiration for the book grabbed Paula after she was invited by BT to talk on the subject of creating online success at the everywoman conference in November last year. On the train home she was still buzzing after having met so many people who were in the same `novice' shoes as she was only a few years ago. After putting a few traumatic years behind her, Paula was inspired to share her experience with others.
Create a Successful Website, a visual step-by-step guide, steering the reader from research, planning and branding their website right through to ecommerce and revenue options and includes a list of high profile experts advising on topics throughout the book. The book also features a comprehensive study of free websites, hosted pay-monthly sites and how to work with a developer.
Using screen shots, text and illustrations, Create a Successful Website, makes it easy for anyone to learn how to build a web presence, what pitfalls to watch out for, while the clear, easy-to-follow instructions walks the reader through each task. The book is jam packed with To Dos, Pros and Cons, Bulleted lists, Checklists, Questions to ask and Dos and Don'ts, all making a website or online business more accessible.
Claire Young, from The Apprentice, has written the Foreword and believes the book will be a source of encouragement and inspiration to the majority of beginners, as well as providing a wealth of practical information for anyone facing the increasingly complex online world.
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