- Paperback: 224 pages
- Publisher: Allworth Press,U.S.; 2nd Revised edition edition (26 April 2007)
- Language English
- ISBN-10: 1581154704
- ISBN-13: 978-1581154702
- Product Dimensions: 15.2 x 1.4 x 22.9 cm
- Amazon Bestsellers Rank: 1,988,276 in Books (See Top 100 in Books)
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Product Description
Product Description
Craftspeople and hobbyists will welcome this new edition of a popular book. Comprehensive and indispensable, Crafts and Crafts Shows gives advice on everything needed to succeed in the craft-show marketplace. Easy-to-follow instructions make it a snap to select the best shows to attend, create an appealing booth, and offer good customer service. Each chapter in the top-selling guidebook has been completely updated to reflect recent changes in the craft world and the book includes new information on branding, creating products that can compete in today’s marketplace, selling on the Internet, and taking promotional photos, as well as creating new marketing strategies for pricing and moving merchandise.
• Easy to read, full of practical wisdom and entertaining stories
• Up-to-the-minute information on internet marketing and branding
• Proven advice—14,000 copies of the first edition sold!
• Easy to read, full of practical wisdom and entertaining stories
• Up-to-the-minute information on internet marketing and branding
• Proven advice—14,000 copies of the first edition sold!
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:
7 reviews
31 of 32 people found the following review helpful
A wealth of information for anyone in the Craft show scene.
3 Oct 2000
Format:Paperback
If you want to get the equivalent of an immediate 17 years of experience in the craft show industry, read this book. Phil Kadubec has given us the straight talk and advice to help us avoid the usual costly mistakes. This book is a must-read for anyone contemplating entering the craft show scene. Every aspect of the business is covered with self-effacing honesty, wit and wisdom. I thought the sections on designing a booth, and dealing with customers were particularly good.
18 of 18 people found the following review helpful
Great Book for beginner crafters
4 Dec 2000
Format:Paperback
This book has been lots of help as I venture into my first year of selling my potter at shows! It tells you all the little secrets about promotors and events. Lots of great advice on setting up and maintaing a successful booth.
13 of 17 people found the following review helpful
A hundred times better than the others
29 Jan 2003
Format:Paperback|Amazon Verified Purchase
This book is hands down better than any of the other books out there about making it as a craftsperson selling at fairs. This book covers it all and is an excellent resource for beginners and more experienced crafters alike.
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