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Crafting and Executing Strategy: The Quest for Competitive Advantage: European Edition [Paperback]

Arthur A. Jr. Thompson , Alex Janes , Margaret Peteraf , Ciara Sutton , John E Gamble , A. J. Strickland Iii
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Table of Contents

Part 1: Concepts and techniques for crafting and executing strategy
Section A: an overview
1. What is strategy?

Section B: strategy context
2. Leading the process of crafting and executing strategy
3. Evaluating an organizations external environment
4. Evaluating a company’s resources and capabilities

Section C: strategic decisions
5. Strategies for competitive advantage: generic strategies and beyond 6. Strategies for changing the game: new ways of operating and altering the scope of operations
7. Strategies for international growth
8. Strategies for managing a group of businesses: Diversification
9. Strategies for sustainability: people, planet, profit

Section D: Executing the strategy
10. Building and organization capable of good strategy execution
11. Managing internal operations: actions that promote good strategy execution
12. Corporate culture and leadership: keys to good strategy execution

Part 2: Cases
1. Reinventing Accor
2. Apple and the Retail Industry for Specialist Consumer Products in the UK
3. Netflix: Can it Recover from its Strategy Mistakes?
4. The O-fold Innovation for Preventing Wrinkles: A Good Business Opportunity?
5. Studio 100: A Growth Story of a Showcase in Show Business
6. Ferretti Group: Navigating Through Stormy Seas
7. Starbucks: Evolving into a Dynamic Global Organization
8. Rhino Capture in Kruger Park
9. Robin Hood
10. NIS: Geopolitical Break Through of Strategic Failure
11. KYAIA
12. IBS Centre for Management Research

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