Enjoying making your own crafts is one thing - actually selling them on a wider market is another. It is not enough to simply have nice things to sell - you have to get them out into the marketplace. How do you this? What are the best marketplaces? How can you turn a hobby into a successful business? The pitfalls of over confidence, over stocking and unsuitable pricing are all too common. This book is a very useful little guide to avoiding those problems and making a success of crafting. It contains all the information you need to deal with issues like merchandising, selling, choosing a business name, online selling and photography as well as the all important customer service which can make or break a fledgling business. It is very well written by someone who has actually made a success from a very basic beginning.-Monstersandcritics.com Turn your craft hobby into a business is the byline in this book. It is divided into Getting Started, Branding, Selling, Marketing and ideas to become successful in business. It shows you how to organise a workspace and offers practical solutions to keeping tidy. I love the How to Make Ribbon Spool Holder Box, because I need at least two of those, tangled ribbons are so annoying. Artists talk about how they got started, their inspiration and success. There are lots of tips for crafters starting out. The crafter's profiles did not tell me anything about how to be a successful crafter. This book contains very basic information, some good how-to projects and great photography. It is not an entrepreneur's book as it suggests, neither does it provide a successful business role model. The title - is it Craft Show & Sell or should it be Craft, Show & Sell???-Yarnsandfabrics.co.uk/crafts I was completely blown away by what this book has to offer. While I have read other books on setting up and running craft businesses before, this is the first one that I have read that has had such a strong impact upon me. The focus on the little things and the attention to detail enables you to consider every element of running a successful business, and this is incorporated seamlessly with facing bigger challenges such as selling techniques and marketing. All of the information is easily absorbed and a pleasure to read, using encouraging case studies; this is a book that anyone who has ever considered setting up a craft business must look at!- http://hannahackroyd.wordpress.com/2014/01/31/craft-show-sell-expert-tips-for-confident-craft-selling/ If you want to take crafting to a new level and start up your very own craft business, this book should be an excellent tool. It is a highly visual book that contains step-by-step tutorials and inspiring profiles on some of the world's most successful crafters. Craft Show & Sell delivers all the advice and vision that today's crafters need to take their brand or business forward into a new realm.-Craft Business
About the Author
Torie Jayne has fifteen years' experience as a fashion designer in New York and London, giving her a deep understanding of how to create, design and develop strong brands that resonate with customers worldwide. Her passion for crafting and baking led her to start a blog as a creative outlet for her numerous ideas and projects. Torie has a loyal following through social media and her designs have been admired by thousands on craft sites, in magazines and image libraries around the world. All her work displays a strong brand focus and has been pivotal to her online success today, in a world where competition is intense and branding more important than ever.