I can only imagine all the good reviews come from people who haven't bought these bands before - this is very poor value, it contains one packet of bands and a plastic loom and at the time we purchases, cost over £17. The picture on the box is misleading, it does not contain any charms or beads as in the photograph. It also has the name 'Shimmer n sparkle' on the top left - there is nothing shimmery or sparkly about it, it is just a standard bag of loom bands. Similar bands can be found on the high street for £1.50. My 10 year old was very disappointed. Find a better value kit and make sure it specifies exactly what is inside.