- Paperback: 640 pages
- Publisher: Morgan Kaufmann Publishers In; 2nd Revised edition edition (9 May 2005)
- Language English
- ISBN-10: 0120958112
- ISBN-13: 978-0120958115
- Product Dimensions: 23.4 x 19.2 x 3.1 cm
- Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
- Amazon Bestsellers Rank: 895,090 in Books (See Top 100 in Books)
- See Complete Table of Contents
Cost-Justifying Usability, Second Edition
and over one million other books are available for Amazon Kindle .
Learn more
| |||||||||||||||
 Trade In this Item for up to £10.80
Trade in Cost-Justifying Usability: An Update for the Internet Age, Second Edition (Interactive Technologies) for an Amazon.co.uk gift card of up to £10.80, which you can then spend on millions of items across the site. Plus, get an extra £5 when you trade in books worth £10 or more until June 30, 2012. Trade-in values may vary (terms apply). Find more products eligible for trade-in.
|
Product details |
Product Description
Review
"HCI professionals will repeat quotes with statistics, learn from case studies, and copy chapters for their managers. Thorough & thoughtful, practical & actionable-- readers will be able to put the ideas to work immediately!" -Ben Shneiderman, University of Maryland "Cost-Justifying Usability" delivers much more than the promise of its title. Each chapter is worth the price of admission! I found more useful ideas and creative thinking in this book than I've come across in one place in years. Moreover, the collection of articles goes far beyond what the book title might suggest: it not only offers the definitive treatment of determining ROI for usability, but also provides a complete overview of usability considerations for getting you there. From specific calculations to help you with extending the business case, to introducing ethnography into the product development process, Cost Justifying Usability offers a treasure of gems for every user-centered design professional." -Dominick J. Dellino, Director of User Research and Testing, Washington Mutual
Product Description
You just know that an improvement of the user interface will reap rewards, but how do you justify the expense and the labor and the time-guarantee of a robust ROI! - ahead of time? How do you decide how much of an investment should be funded? And what is the best way to sell usability to others? In this completely revised and new edition, Randolph G. Bias (University of Texas at Austin, with 25 years' experience as a usability practitioner and manager) and Deborah J. Mayhew (internationally recognized usability consultant and author of two other seminal books including "The Usability Engineering Lifecycle") tackle these and many other problems. It has been updated to cover cost - justifying usability for Web sites and intranets, for the complex applications we have today, and for a host of products - offering techniques, examples, and cases that are unavailable elsewhere. No matter what type of product you build, whether or not you are a cost-benefit expert or a born salesperson, this book has the tools that will enable you to cost-justify the appropriate usability investment. This book includes contributions by a host of experts involved in this work, including Aaron Marcus, Janice Rohn, Chauncey Wilson, Nigel Bevan, Dennis Wixon, Clare-Marie Karat, Susan Dray, Charles Mauro, and many others. It also includes: actionable ideas for every phase of the software development process; case studies from inside a variety of companies; and ideas from 'the other side of the table,' software executives who hold the purse strings, who offer thoughts on which proposals for usability support they've funded, and which ones they've declined.
Inside This Book
(Learn More)
First Sentence
Sometimes it is quoted as ". . . what a wicked Web we weave." Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index
Sometimes it is quoted as ". . . what a wicked Web we weave." Read the first page
Explore More
Concordance
Browse Sample PagesConcordance
Front Cover | Copyright | Table of Contents | Excerpt | Index
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organise and find favourite items. |
Customer Reviews
Most Helpful Customer Reviews
Format:Paperback
I am surprised to be the first reviewer of this important book. I suspected this to be lipsticked version of the author's book from 1994, but it is actually extensively updated. Although Usability Engineering has its problems, its ability to produce arguments that decision-makers listen to is crucial. Today, usability simply to seldom make it to the executive's desk. More usabiliity professionals and academics armed with arguments from this book can change that. I am using it in my research and teaching.
It lies in the nature of research-based book like this one that many data is a few years old, but that is the price you have to pay for a critical-minded compilation of facts; the alternative is to rely on intuition and word-of-mouth within your own company and network.
It lies in the nature of research-based book like this one that many data is a few years old, but that is the price you have to pay for a critical-minded compilation of facts; the alternative is to rely on intuition and word-of-mouth within your own company and network.
Listmania!
Look for similar items by category
Look for similar items by subject
Feedback
- Would you like to update product info or give feedback on images?
- I am the Author, and I want to comment on my book.
- I am the Publisher, and I want to comment on this book.
|
