Product Description
Covers the key areas of corporate venturing from identifying the main options to setting objectives, and from aligning the interests of corporate investors and entrepreneurs to maximising your return on exit
Examples and lessons from some of the world′s most enterprising corporate ventures, including Intel, Sun, Eisai and Cambridge Technology Partners. Plus ideas from the smartest thinkers and practitioners in corporate venture investment, including Josh Lerner, Fergal Mullen, Will Schmidt and John Wall
Includes a glossary of key concepts and a comprehensive resources guide
From the Inside Flap
Covers the key areas of corporate venturing from identifying the main options to setting objectives, and from aligning the interests of corporate investors and entrepreneurs to maximising your return on exit
Examples and lessons from some of the world′s most enterprising corporate ventures, including Intel, Sun, Eisai and Cambridge Technology Partners. Plus ideas from the smartest thinkers and practitioners in corporate venture investment, including Josh Lerner, Fergal Mullen, Will Schmidt and John Wall
Includes a glossary of key concepts and a comprehensive resources guide
From the Back Cover
ExpressExec is organised into ten core subject areas making it easy to find the information you need:
01 Innovation
02 Enterprise
03 Strategy
04 Marketing
05 Finance
06 Operations and Technology
07 Organizations
08 Leading
09 People
10 Life and Work
ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.