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Corporate Reputation: Managing Opportunities and Threats (Psychological and Behavioural Aspects of Risk) [Kindle Edition]

Ronald J. Burke , Graeme Martin , Cary L. Cooper , Graeme, Mr Martin , Ronald J, Professor Burke , Cary L, Professor Cooper CBE

Print List Price: £80.00
Kindle Price: £76.00 includes VAT* & free wireless delivery via Amazon Whispernet
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Book Description

According to Ernst & Young, the investment community believes that up to 50 per cent of a company's value is intangible – based mostly on corporate reputation. This book contains academic content along with practical contributions, developed by those serving as consultants or working in organizations specialising in corporate reputation and its management or recovery.

Any book that is going to do justice to a subject that is so complex and intangible needs imagination, depth and range, and this is exactly what the contributors bring with them.

Product Description

About the Author

One of Canada's most prolific researchers, Professor Burke's work has focused on the relationship between the work environment and individual and organizational health. He was Founding Editor of the Canadian Journal of Administrative Sciences and has served on the editorial boards of over a dozen journals. He has served as Director of the PhD. Programme at Schulich, and as Associate Dean for Research. Professor Burke is Professor Emeritus of Organizational Behavior, Schulich School of Business, York University, Toronto. He has published over 500 journal articles and edited or co-edited 27 books. Professor Graeme Martin is Director of the Centre for Reputation Management through People, he teaches and holds visiting appointments in Sweden, the USA, Italy, Columbia and Australia, is a member of the scientific committee of IDRAC in Lyon, and has been instrumental in establishing a Centre for Employer Branding and Reputation Management at Peking University with the University of Glasgow. Graeme has consulted with a number of private and public sector organizations in the UK, Sweden and Australia and is a member of a Scottish Government advisory panel on public services reform and human capital. He is widely published, including 4 books, and is currently editing a series on Advanced Human Resource Management Practice. Cary L. Cooper, CBE, is Distinguished Professor of Organizational Psychology and Health, Lancaster University Management School, England. He a prolific author and frequent contributor to the national media. He is Founding Editor of the Journal of Organizational Behavior and Editor in Chief of the medical journal Stress & Health, Past President of the British Academy of Management, a Companion of the Chartered Management Institute and a Fellow of the (American) Academy of Management; Professor Cooper is also the President of the Institute of Welfare Officers, President of ISMA, President of the British Association of Counselling and Psychotherapy, President of RELATE and Chair of the Academy of Social Sciences. In 2001, Cary was awarded a CBE by the Queen for his contribution to organizational health.

Product details

  • Format: Kindle Edition
  • File Size: 3350 KB
  • Print Length: 356 pages
  • Publisher: Gower (28 Aug. 2012)
  • Sold by: Amazon Media EU S.à r.l.
  • Language: English
  • ASIN: B0091QCDRM
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Enhanced Typesetting: Not Enabled
  • Amazon Bestsellers Rank: #1,030,263 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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