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Corporate Information Strategy and Management: Text and Cases [Paperback]

Lynda M Applegate (Author), Robert D. Austin (Author), F. Warren Mcfarlan (Author)
5.0 out of 5 stars  See all reviews (3 customer reviews)

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Book Description

Publication Date: 1 Jan 2006 | ISBN-10: 0071244190 | ISBN-13: 978-0071244190 | Edition: 7th Revised edition
Corporate Information Strategy and Management: Text and Cases 7/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, though it is presumed that the reader has some course work or work experience in administration and/or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.

Product details

  • Paperback: 736 pages
  • Publisher: McGraw-Hill Higher Education; 7th Revised edition edition (1 Jan 2006)
  • Language: English
  • ISBN-10: 0071244190
  • ISBN-13: 978-0071244190
  • Product Dimensions: 23 x 18.4 x 3 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Bestsellers Rank: 822,353 in Books (See Top 100 in Books)

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More About the Author

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Lynda M. Applegate
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5.0 out of 5 stars Very good book 5 Jan 2010
By Hugo Goncalves
Format:Paperback
Bought in second hand, the book came in very good shape. The book itself, is very interesting and deals with important issues in IT Management.
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5.0 out of 5 stars 2nd hand book 2 Jan 2010
By Dakota
Format:Paperback
The book is in really good conditions. It looks like new. The delivery was made on the specified time.
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5.0 out of 5 stars Lots of Insight 10 Nov 2009
By Mark John Ssebunnya
Format:Paperback
The book give great insight into issues of Information Systems Management. I recommend it for every manager in an IT enabled business.
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