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Corporate Fundraising (Fundraising Series)
 
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Corporate Fundraising (Fundraising Series) (Paperback)

by Valerie Morton (Editor)
5.0 out of 5 stars  See all reviews (1 customer review)
RRP: £22.95
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Frequently Bought Together

Corporate Fundraising (Fundraising Series) + The Zen of Fundraising: 89 Timeless Ideas to Strengthen and Develop Your Donor Relationships + Relationship Fundraising: A Donor-based Approach to the Business of Raising Money (Jossey-Bass Nonprofit and Public Management Series)
Price For All Three: £47.42

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Product details

  • Paperback: 186 pages
  • Publisher: Directory of Social Change (6 Jul 2007)
  • Language English
  • ISBN-10: 1903991889
  • ISBN-13: 978-1903991886
  • Product Dimensions: 23 x 15.2 x 1.6 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 152,967 in Books (See Bestsellers in Books)

    Popular in these categories:

    #42 in  Books > Business, Finance & Law > Professional Finance > Budgeting
    #59 in  Books > Business, Finance & Law > Management > Budgeting & Finance

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Product Description

Review

'Whether novice or veteran, this latest edition inspires and offers robust benchmarks to assess our strategies and approaches.' Paul Farthing, LEGACY FUNDRAISING AND CORPORATE PARTNERSHIPS DIRECTOR, CANCER RESEARCH UK


Product Description

This is a guide for anyone looking to raise funds from companies for charitable work and those interested in the area of corporate giving. This fully revised and restructured edition provides information and commentary on the variety of ways in which charities and companies may work together for mutual advantage. Drawing on the expertise of corporate fundraisers and company givers, the book provides helpful insight into the mechanisms and methods of raising funds from corporate givers. The new edition includes new case studies and chapters on Getting your Message Across, Developing and Managing Corporate Partnerships in the 21st Century, Getting the Measure of Corporate Community Investment and The Pitching Process.

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1 of 2 people found the following review helpful:
5.0 out of 5 stars Great Book, 18 Jan 2008
I thought this book was great, if a tad expensive. There are some really useful chapters in here from various people in the know. I particularly liked the chapter on the pitching process - it was really good to get an insight into the process of how companies choose their charity of the year.
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