James Masacorale, Acquisitions Development Manager, Wolseley UK
*The authors have combined academic analysis, theoretical excellence, in depth practical knowledge and an outright passion and enthusiasm for corporate financial strategy to produce a very user friendly, readable book. I thoroughly enjoyed reading this latest edition and recommend it strongly to both academics and practitioners alike."
Chris Pierce, CEO, Global Governance Services Ltd.
The third edition of this bestselling textbook brings together the extensive commercial and academic experience of Dr Bender and Professor Ward. Including an abundance of diagrams and examples, the book explains the business and financial issues which underlie the investment cases and business plans used in making strategic decisions and in raising finance from lenders and investors. This book is an essential read for all those involved in designing and implementing corporate and financial strategy.