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Conversion Optimization: The Art and Science of Converting Prospects to Customers
Conversion Optimization: The Art and Science of Converting Prospects to Customers
Khalid Saleh , Ayat Shukairy
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How do you turn website visitors into customers?Conversion Optimization offers practical advice on how to persuade visitors to make a buying decision -- without driving them away through data overload or tedious navigation. You'll learn how to use marketing principles, design, usability, and... Read More

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