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Product Description
Review
"Discusses a wide range of current research in the strategy area, and is well illustrated with examples from various industries and national settings. I believe it to be the best text on the market in both respects." Anne Huff, University of Illinois at Urbana–Champaign
--This text refers to an out of print or unavailable edition of this title.
Product Description
Considered by many to be the best textbook on Strategy, Contemporary Strategy Analysis 7th edition builds on the strengths of previous editions by introducing students to the core concepts and principles of strategy. Rob Grant eloquently combines theory with current real world examples and practice using a clearly written, logical and comprehensive approach.
Updates for the 7th Edition:
- An improved focus on strategy implementation, including additional content.
- Case material substantially enhanced including new cases form a variety of industries.
- More use of Strategy Capsules in every chapter that give more detailed examples of each strategy being implemented by a real company and the impacts the strategy has on their operation.
- Several of the longer chapters shortened or split into two to further improve readability.
Contemporary Strategy Analysis 7th edition is suitable for both MBA and advanced undergraduate students.
Full teachings notes to the cases are now available at the companion website www.contemporarystrategyanalysis.com
Contemporary Strategy Analysis 7th Edition is also available in a combined text and cases version –
ISBN: 9780470747094
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Most Helpful Customer Reviews
18 of 19 people found the following review helpful
Format:Paperback
I studied this book as part of the Strategy module for my MBA and found it comprehensive, thorough and relatively easy to read and digest.
There are many good strategy books that provide excellent insight into key parts of strategy, this one gives a solid grounding across all the disciplines (including work by Porter, Ansoff, Hamel & Prahalad, Ohmae, Chandler, BCG, McKinsey etc.).
Highly recommended for strategy students and executives looking to build a thorough and credible knowledge of the subject.
3 of 3 people found the following review helpful
Format:Paperback
I don't write alot of reviews but this one compelled me to share my thougths becuase it was so good. Recently completing my MBA, I read a few strategy books but put them all down after I bought this one. This is a clearly written, well-crafted book that elequently combines theory with real-world examples in an easy to understand and compelling way. Really good!
9 of 10 people found the following review helpful
Format:Paperback
I am an undergraduate degree level student (Business Studies).
"Contemporary Strategy Analysis: Concepts, Techniques, Applications" is an excellent book. I used it both in my first and final year. I really gets to grips with the key issues and provides a lot of depth. Not too difficult to read and if this is in a list of books for you to get, and you have to choose one, I definately recommend this one.
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Most Recent Customer Reviews
Good book
Very useful book. I bought the older edition as I did not see the need for the latest edition as it was very expensive and the only that has changed between the editions is the... Read more
Published 12 months ago by smarjo
Accessible, Rigorous and Comprehensive
This was the core text on a recent Masters level Strategy course which I completed using the 6th Edition. Read more
Published 23 months ago by Sincere Seeker
A curate's egg - Contemporary Strategy Analysis (Sixth Edition) is...
Contemporary Strategy Analysis
This book provides a good explanation of Porter's five forces and strategic groups. Read more
This book provides a good explanation of Porter's five forces and strategic groups. Read more
Published on 27 Dec 2009 by Maurice Starkey
hard work - but worth it
a more intellectual approach - with more detail on some of the harder concepts
quite hard going though
the 7th ed is now out so dont buy the 6th
quite hard going though
the 7th ed is now out so dont buy the 6th
Published on 26 Oct 2009 by Publicis
Great book
Great book, easy to read, easy to study and with lot of examples.
Highly reccomended!
Highly reccomended!
Published on 10 Oct 2009 by Marco Croce
Very good
Third year Business Studies at University of Edinburgh
Really good material backed up in every case with a useful practical example of a real company employing the... Read more
Really good material backed up in every case with a useful practical example of a real company employing the... Read more
Published on 2 May 2009 by Mr. G. Johnstone
Excellent Textbook for Strategy
An excellent MBA textbook that clarifies concepts with numerous examples. Students that need to quickly progress through strategy and fully grasp the path to competitive advantage... Read more
Published on 17 April 2009 by Aristidou Michalis
Great Read
Logical, narrative flow with good illustrative examples included to demonstrate theory in practice.
Definitely worth the buy.
Definitely worth the buy.
Published on 21 Mar 2009 by J. Huang
strategic analysis
A very easy book to read with everyday situations used to explain the theory. A good book for anyone studing business Strategy, much more related to real Business situations than... Read more
Published on 4 Mar 2009 by anto
A good book, but not a practical guide
I found this book to be extremely complete in terms of analysing all the relevant tools for strategic analysis and the different perspectives that need analysing. Read more
Published on 15 Feb 2009 by Nuno Almeida
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