- Hardcover: 496 pages
- Publisher: Wiley-Blackwell; 6th Edition edition (17 April 2007)
- Language English
- ISBN-10: 1405163089
- ISBN-13: 978-1405163088
- Product Dimensions: 24.6 x 18.8 x 2.5 cm
- Average Customer Review: 4.6 out of 5 stars See all reviews (16 customer reviews)
- Amazon Bestsellers Rank: 1,235,894 in Books (See Top 100 in Books)
- See Complete Table of Contents
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More About the Author
Product Description
Review
“Robert Grant’s “Contemporary Strategy Analysis 6e” is one of those rare strategy textbooks that combine rigor with relevance, provide insights into the determinants of business success, highlight the key points with colorful case examples and does all that in a clear manner that communicates the excitement of the subject matter! It is a superb book and deserves to be the standard textbook at every top business school—just like it is at London Business School.” Costas Markidas, London Business School
Product Description
The pre–eminent strategy text in the field on both sides of the Atlantic has been significantly updated and revised in its latest edition. Introducing students, especially MBA candidates, to the core concepts and principles of strategy, the text combines a rigorous approach to business strategy analysis with lively examples of current practice.
- Now includes thorough coverage of internet–based strategies, fresh examples of resource–based competitive advantage, additional case illustrations in every chapter, and new self–study questions
- Features a new two–colour design throughout with high–spec artwork
- Introduces students to the core concepts and principles of strategy, and offers them the tools they need to formulate and implement these
- Combines Grant’s renowned rigorous approach to business strategy analysis with lively examples of current practice
- Supported by a range of online resources, including a guide for instructors and downloadable PowerPoint slides for students, available at www.blackwellpublishing.com/grant
Inside This Book
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First Sentence
Strategy is about winning. Read the first page
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
Strategy is about winning. Read the first page
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Concordance
Browse Sample PagesConcordance
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Customer Reviews
Most Helpful Customer Reviews
18 of 19 people found the following review helpful
Format:Paperback
I studied this book as part of the Strategy module for my MBA and found it comprehensive, thorough and relatively easy to read and digest.
There are many good strategy books that provide excellent insight into key parts of strategy, this one gives a solid grounding across all the disciplines (including work by Porter, Ansoff, Hamel & Prahalad, Ohmae, Chandler, BCG, McKinsey etc.).
Highly recommended for strategy students and executives looking to build a thorough and credible knowledge of the subject.
3 of 3 people found the following review helpful
Format:Paperback
I don't write alot of reviews but this one compelled me to share my thougths becuase it was so good. Recently completing my MBA, I read a few strategy books but put them all down after I bought this one. This is a clearly written, well-crafted book that elequently combines theory with real-world examples in an easy to understand and compelling way. Really good!
9 of 10 people found the following review helpful
Format:Paperback
I am an undergraduate degree level student (Business Studies).
"Contemporary Strategy Analysis: Concepts, Techniques, Applications" is an excellent book. I used it both in my first and final year. I really gets to grips with the key issues and provides a lot of depth. Not too difficult to read and if this is in a list of books for you to get, and you have to choose one, I definately recommend this one.
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Most Recent Customer Reviews
Good book
Very useful book. I bought the older edition as I did not see the need for the latest edition as it was very expensive and the only that has changed between the editions is the... Read more
Published 12 months ago by smarjo
Accessible, Rigorous and Comprehensive
This was the core text on a recent Masters level Strategy course which I completed using the 6th Edition. Read more
Published 23 months ago by Sincere Seeker
A curate's egg - Contemporary Strategy Analysis (Sixth Edition) is...
Contemporary Strategy Analysis
This book provides a good explanation of Porter's five forces and strategic groups. Read more
This book provides a good explanation of Porter's five forces and strategic groups. Read more
Published on 27 Dec 2009 by Maurice Starkey
hard work - but worth it
a more intellectual approach - with more detail on some of the harder concepts
quite hard going though
the 7th ed is now out so dont buy the 6th
quite hard going though
the 7th ed is now out so dont buy the 6th
Published on 26 Oct 2009 by Publicis
Great book
Great book, easy to read, easy to study and with lot of examples.
Highly reccomended!
Highly reccomended!
Published on 10 Oct 2009 by Marco Croce
Very good
Third year Business Studies at University of Edinburgh
Really good material backed up in every case with a useful practical example of a real company employing the... Read more
Really good material backed up in every case with a useful practical example of a real company employing the... Read more
Published on 2 May 2009 by Mr. G. Johnstone
Excellent Textbook for Strategy
An excellent MBA textbook that clarifies concepts with numerous examples. Students that need to quickly progress through strategy and fully grasp the path to competitive advantage... Read more
Published on 17 April 2009 by Aristidou Michalis
Great Read
Logical, narrative flow with good illustrative examples included to demonstrate theory in practice.
Definitely worth the buy.
Definitely worth the buy.
Published on 21 Mar 2009 by J. Huang
strategic analysis
A very easy book to read with everyday situations used to explain the theory. A good book for anyone studing business Strategy, much more related to real Business situations than... Read more
Published on 4 Mar 2009 by anto
A good book, but not a practical guide
I found this book to be extremely complete in terms of analysing all the relevant tools for strategic analysis and the different perspectives that need analysing. Read more
Published on 15 Feb 2009 by Nuno Almeida
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