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Contemporary Issues in Marketing and Consumer Behaviour Paperback – 1 Jan 2015


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Product details

  • Paperback: 232 pages
  • Publisher: Routledge; 2 edition (1 Jan 2015)
  • ISBN-10: 0415826918
  • ISBN-13: 978-0415826914
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (3 customer reviews)

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Most Helpful Customer Reviews

1 of 1 people found the following review helpful By Marko Forsell on 29 Nov 2012
Format: Hardcover Verified Purchase
This book covers nice variety of contemporary issues in marketing. It is good introductory text. Each topic is independent chapter and it gives good references to other articles.
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By Vivi on 29 Nov 2013
Format: Hardcover Verified Purchase
Worth owing this product with good quality and fast dispatch speed, as well as the good service of the carrier
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0 of 1 people found the following review helpful By kelkawitch on 19 Feb 2012
Format: Hardcover Verified Purchase
This is part of my required study text reading. It has sone useful thought provoking areas of text, but in my opinion just re-iterises what you already know.
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