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Contagious
Contagious
Jonah Berger
Average Customer Review: 4.5 out of 5 stars  See all reviews (20)
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It is exciting and gratifying to know that each of us can spark an idea that catches fire and spreads, as Berger demonstrates in this book --Forbes magazineContagious does provide some interesting insights into factors that can help make an idea, a video, a commercial or a product become infectious... Read More

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