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Conscientious Objectives: Designing for an Ethical Message [Hardcover]

Yolanda Zappaterra , John L. Cranmer
5.0 out of 5 stars  See all reviews (1 customer review)

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Book Description

30 Jan 2004
In a marketplace where powerful international organizations and global corporations are under increasing pressure to appear conscientious about ethical issues in their production and distribution, this title should equip designers with the means to reflect this through brand and design. Through professional advice and in-depth case studies, this book informs designers how to find the work; how to introduce the client to the issues; and how to develop projects that are commercially viable and socially responsible.

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Product details

  • Hardcover: 160 pages
  • Publisher: Rotovision (30 Jan 2004)
  • Language: English
  • ISBN-10: 2880467519
  • ISBN-13: 978-2880467517
  • Product Dimensions: 28.1 x 23.4 x 2 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 1,363,163 in Books (See Top 100 in Books)

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5.0 out of 5 stars Excellent 28 Jan 2013
Format:Hardcover
Sadly overlooked but fascinating overview of the role of social conscience in print and graphic design. A must read for students and designers who care about the consequences of what they do.
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