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Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives
 
 
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Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives [Hardcover]

Nicholas A Christakis , James H Fowler
4.3 out of 5 stars  See all reviews (3 customer reviews)

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Product details

  • Hardcover: 338 pages
  • Publisher: Little, Brown and Company (28 Sep 2009)
  • Language English
  • ISBN-10: 0316036145
  • ISBN-13: 978-0316036146
  • Product Dimensions: 15.9 x 3.2 x 24.1 cm
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Bestsellers Rank: 584,065 in Books (See Top 100 in Books)

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Product Description

Product Description

Your colleague's husband's sister can make you fat, even if you don't know her. A happy neighbor has more impact on your happiness than a happy spouse. These startling revelations of how much we truly influence one another are revealed in the studies of Drs. Christakis and Fowler, which have repeatedly made front-page news nationwide.

In CONNECTED, the authors explain why emotions are contagious, how health behaviors spread, why the rich get richer, even how we find and choose our partners. Intriguing and entertaining, CONNECTED overturns the notion of the individual and provides a revolutionary paradigm-that social networks influence our ideas, emotions, health, relationships, behavior, politics, and much more. It will change the way we think about every aspect of our lives.



About the Author

Nicholas A. Christakis, MD, PhD, is a professor at Harvard University with joint appointments in the Departments of Health Care Policy, Sociology, and Medicine, and in 2009 was named one of Time magazine's 100 most influential people in the world. James H. Fowler, PhD, is an associate professor at the University of California, San Diego, in the Department of Political Science and The Center for Wireless and Population Health Systems, and was named one of the "most inspiring scientists" by the San Diego Science Festival. Christakis and Fowler's research has appeared on The Oprah Winfrey Show, Good Morning America, Today, and The Colbert Report, and on the front pages of the New York Times, Washington Post, and USA Today.

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Most Helpful Customer Reviews
5 of 5 people found the following review helpful
By Mr. Robert Kelly VINE™ VOICE
Format:Hardcover
This is a fascinating book and concentrates both on the power of social networks and the influence that they exert over the individual, i.e. you. The authors look at how different structured social networks can affect areas like voting patterns, sexual behaviour even smoking and obesity.

In some ways the book is depressing, in that you learn that it is largely out of your hands as to how you are influenced by your social connections and also your own position in a social network is something over which you have little control.
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2 of 2 people found the following review helpful
So far so interesting 24 Dec 2009
By Sally Wilton VINE™ VOICE
Format:Hardcover
First I must say that I have only just started reading this book. I especially wanted to get it for the pages on political connectedness as my daughter will be running for election in the UK.

Social networking influences are massive and reaping the benefits of this for yourself- whether you are in business, politics or want to cultivate friendship is the key to success. Smile and the world smiles with you - says one of the first chapters.

Being the Christmas season I couldn't help but notice how houses that are lit in a crazy manner, covered in lights and santas also spread their madness to adjacent properties. Have a look when you are driving and you will see I am right. This Christmas light syndrome gradually peters out and then there is lots of unlit houses where the influence has died off until you come accross to another group of similar thinking people.

Detailed explanations of soical networks fill this book. It is a great book for armchair anthropologists like myself and I look forward to a good read over Christmas.
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By Rolf Dobelli TOP 500 REVIEWER
Format:Hardcover
Individuals derive their identities from their social networks. By forging dynamic connections, people accomplish innumerable worthwhile activities, such as giving to charity and sharing knowledge. Unfortunately, social networks also can bring great harm to their members. Panics may reverberate across financial networks, quickly sending stock markets into death spirals and shutting down credit for businesses and consumers. Pathogens like the AIDS virus can sweep across sexual and other networks. In this book, acclaimed scientists and academics Nicholas A. Christakis and James H. Fowler explore the properties and capacities of social networks. They present their findings about how and why people connect. getAbstract recommends their analysis to sociology and psychology buffs, as well as to managers and marketers who would like to develop more insight into how to take advantage of social networks.
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