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Confessions of an Advertising Man
 
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Confessions of an Advertising Man (Paperback)

by David Ogilvy (Author)
5.0 out of 5 stars See all reviews (2 customer reviews)

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Product details

  • Paperback: 208 pages
  • Publisher: Southbank Publishing; New edition edition (1 Aug 2004)
  • Language English
  • ISBN-10: 1904915019
  • ISBN-13: 978-1904915010
  • Product Dimensions: 19.3 x 12.7 x 1.8 cm
  • Average Customer Review: 5.0 out of 5 stars See all reviews (2 customer reviews)
  • Amazon.co.uk Sales Rank: 10,022 in Books (See Bestsellers in Books)

    Popular in these categories:

    #5 in  Books > Business, Finance & Law > Sales & Marketing > Public Relations
    #7 in  Books > Business, Finance & Law > Biographies & Histories > Company Histories
    #12 in  Books > Business, Finance & Law > Sales & Marketing > Advertising

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Product Description

Book Description
Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern advertising, David Ogilvy created some of the most memorable advertising campaigns that set the standard for others to follow. Anyone aspiring to be a good manager in any kind of business should read this.

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Customer Reviews

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5.0 out of 5 stars (2 customer reviews)
 
 
 
 
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3 of 3 people found the following review helpful:
5.0 out of 5 stars An enjoyable read and a classic, 23 Mar 2008
By Matthew Leitch (Epsom, Surrey, England) - See all my reviews
This book is another by David Ogilvy that was a pleasure to read from cover to cover. It's great fun, wittily written, and full of good points. The advertisements are, of course, rather different from those we are used to seeing today, but the thinking and approach are as relevant as ever.
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5.0 out of 5 stars Confessions of an Ad Man, 25 May 2009
By Chrissina Tonks "Write Place" (Sydney AU) - See all my reviews
(REAL NAME)   
Brilliant - not only great advice in running an agency but general principles in life.
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0 of 8 people found the following review helpful:
5.0 out of 5 stars Easy to read, good design, 29 Aug 2006
This is a good edition of the classic of Mr. Ogilvy. I like it, easy to read and easy and good design.
What this book means for all advertisers just advertisers know.
Good to carry everywhere.
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