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Conferences and Conventions: A global industry (Events Management)
 
 
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Conferences and Conventions: A global industry (Events Management) [Paperback]

Tony Rogers
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Product details

  • Paperback: 424 pages
  • Publisher: A Butterworth-Heinemann Title; 2 edition (30 Nov 2007)
  • Language English
  • ISBN-10: 0750685441
  • ISBN-13: 978-0750685443
  • Product Dimensions: 24.4 x 19 x 2.4 cm
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Bestsellers Rank: 337,915 in Books (See Top 100 in Books)
  • See Complete Table of Contents

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Tony Rogers
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Product Description

Review

On the first edition:
"... essential reading for anyone interested to learn more about the processes, business models and key success factors that characterise the conference industry. A must for present, or potential practitioners!"
Mady Keup, Chair of the British Association of Conference Destinations.

"... an excellent reference for those starting out in the industry, and for those involved in leading or teaching others to create great events."
Peter Mainprice, Chairman of the Association of British Professional Conference Organisers.

"At last - the book that students and teachers of conference planning and conference management have been waiting for. In the UK and beyond, Tony Rogers' 360-degree, in-depth analysis of the meetings and conference industry and his lively and stimulating approach to the subject will make this book essential reading for anyone with an interest in studying this fascinating and vitally important industry".
Rob Davidson, Senior Lecturer in Business Travel and Tourism, University of Westminster.

"The book is an ideal source of information for anyone studying business tourism-related subjects at undergraduate level. It is also useful for post-graduates and people in industry who may wish to develop their breadth of knowledge.

In short, comprehensive coverage of all the key aspects of the industry....this specific text is a welcome addition, covering some areas that others do not."
Kevin Fields, Subject Leader for Convention Management & Events Planning, Birmingham College of Food & Tourism

"...fascinating reading and extremely useful."
Sarah Storie-Pugh, Managing Director, Concorde services, UK and Immediate Past President of the International Association of Professional Congress Organisers

"What a fabulous tool for anyone coming into the industry at any level, we will certainly use it for an educational resource for all our events and sales people."
Stephen Walker, Director of Sales and Marketing, The Westin Turnberry Resort, Scotland

"...an outstanding book which provides a thorough look at the industry....required reading!"
Matthew B. Carter, Vice President of Strategic Development, Indianapolis Convention & Visitors Association & Tourism Tomorrow, Inc., USA

"A comprehensive and well-researched book which inspires any beginner to the conference market."
Mike Lyon, Director, Write Style Communications Ltd
On this edition:

".Written by one of the leading experts in the industry..this book is an excellent source of information to those seeking more knowledge of the industry or for those studying with the hope of entering the industry."

Mike Dods, Programme Manager, Leeds Park Lane College writing in the 'Tourism' journal

Review

On the first edition:
"... essential reading for anyone interested to learn more about the processes, business models and key success factors that characterise the conference industry. A must for present, or potential practitioners!"
Mady Keup, Chair of the British Association of Conference Destinations.

"... an excellent reference for those starting out in the industry, and for those involved in leading or teaching others to create great events."
Peter Mainprice, Chairman of the Association of British Professional Conference Organisers.

"At last - the book that students and teachers of conference planning and conference management have been waiting for. In the UK and beyond, Tony Rogers' 360-degree, in-depth analysis of the meetings and conference industry and his lively and stimulating approach to the subject will make this book essential reading for anyone with an interest in studying this fascinating and vitally important industry".
Rob Davidson, Senior Lecturer in Business Travel and Tourism, University of Westminster.

"The book is an ideal source of information for anyone studying business tourism-related subjects at undergraduate level. It is also useful for post-graduates and people in industry who may wish to develop their breadth of knowledge.

In short, comprehensive coverage of all the key aspects of the industry....this specific text is a welcome addition, covering some areas that others do not."
Kevin Fields, Subject Leader for Convention Management & Events Planning, Birmingham College of Food & Tourism

"...fascinating reading and extremely useful."
Sarah Storie-Pugh, Managing Director, Concorde services, UK and Immediate Past President of the International Association of Professional Congress Organisers

"What a fabulous tool for anyone coming into the industry at any level, we will certainly use it for an educational resource for all our events and sales people."
Stephen Walker, Director of Sales and Marketing, The Westin Turnberry Resort, Scotland

"...an outstanding book which provides a thorough look at the industry....required reading!"
Matthew B. Carter, Vice President of Strategic Development, Indianapolis Convention & Visitors Association & Tourism Tomorrow, Inc., USA

"A comprehensive and well-researched book which inspires any beginner to the conference market."
Mike Lyon, Director, Write Style Communications Ltd
On this edition:

"…Written by one of the leading experts in the industry….this book is an excellent source of information to those seeking more knowledge of the industry or for those studying with the hope of entering the industry."

Mike Dods, Programme Manager, Leeds Park Lane College writing in the 'Tourism' journal

Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful
Good 8 Feb 2011
Format:Paperback
This book is good for my course. very informative and to the point. Shame i dont read it as much but its one of those i will always use even after uni.
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Most Helpful Customer Reviews on Amazon.com (beta)
Amazon.com:  1 review
2 of 2 people found the following review helpful
Looks promising (I Think !) 6 April 2008
By Tarek Yacoub - Published on Amazon.com
Format:Paperback
I've quickly flipped through it. Read couple pages on what the methods and strategies of the event industry.

Pros: It has case studies ! So "theoretical" and "practical"; Kudos !

Cons: Its mainly based on the British industry as far as I read. Doesnt quite give me the international perspective in a good grasp...

PS: I like the tables where they discuses the average salary of the event-executive, event manager, and event director. Search the book, Its page 245 (Salary Levels).

Overall. 7.5/10
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