This book is a well-written, clear explanation of strategic audits, strategic planning, plan implementation, and performance measurements. It is thorough and complete for any executive or consultant who wants to understand the complexity of strategic planning and the critical importance of gathering the right information and involving the right people in the strategic planning process. While most business books are either anecdotal or quite dry, Wheelen and Hunger write with simple clarity,a logical flow of information, and with an expansive view of the entire strategic planning process. Their process description includes inclusion of environmental and organizational sustainability issues skillfully weaving them into the fabric of the final strategic plan. They leave few stones unturned.
This is a fine volume for a permanent home on any strategist's bookshelf.