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The Complete Idiot's Guide to Marketing Basics (Complete idiot's guides)
 
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The Complete Idiot's Guide to Marketing Basics (Complete idiot's guides) [Illustrated] (Paperback)

by Sarah White (Author)
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Product details

  • Paperback: 448 pages
  • Publisher: Imprint Unknown; illustrated edition edition (5 May 1997)
  • Language English
  • ISBN-10: 0028614909
  • ISBN-13: 978-0028614908
  • Product Dimensions: 23.1 x 18.7 x 2.6 cm
  • Average Customer Review: No customer reviews yet. Be the first.
  • Amazon.co.uk Sales Rank: 832,875 in Books (See Bestsellers in Books)

Product Description

Product Description

You're no idiot, of course. You've long since figured out the fastest route to work, you manage to impress your boss now and again, and you can beat your youngest at Monopoly at least half of the time. But when it comes to the tactics and buzzwords of marketing products or services, you feel like the new kid in the classroom. P.T. Barnum move aside! The Complete Idiot's Guide to Marketing Basics tell syou everything you need to know about positioning and marketing your product. You'll use the customer intuition you develop to target your product more effectively than ever before and keep it from going stale. In this Complete Idiot's Guide, you get:



From the Back Cover

You're no idiot, of course. You've long since figured out the fastest route to work, you manage to impress your boss now and again, and you can beat your youngest at Monopoly at least half of the time. But when it comes to the tactics and buzzwords of marketing products or services, you feel like the new kid in the classroom. P.T. Barnum move aside! The Complete Idiot's Guide to Marketing Basics tell syou everything you need to know about positioning and marketing your product. You'll use the customer intuition you develop to target your product more effectively than ever before and keep it from going stale. In this Complete Idiot's Guide, you get:


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Marketing for Dummies, UK edition
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Marketing for Dummies, UK edition 3.5 out of 5 stars (4)
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The Complete Idiot's Guide to Marketing Basics (Complete idiot's guides)
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The Complete Idiot's Guide to Marketing Basics (Complete idiot's guides)

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