- Paperback: 382 pages
- Publisher: Directory of Social Change; 5th Revised edition edition (29 Nov 2007)
- Language English
- ISBN-10: 1903991846
- ISBN-13: 978-1903991848
- Product Dimensions: 24 x 16.8 x 2.4 cm
- Average Customer Review: 4.0 out of 5 stars See all reviews (3 customer reviews)
- Amazon Bestsellers Rank: 228,591 in Books (See Top 100 in Books)
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Product Description
Product Description
The new edition of this ever-popular title has been completely updated and includes new material on income generation and contracts, the National Lottery, government funding, company giving and the European Union. It is divided into three parts: fundraising principles and strategies; sources of funding - including individual donors, grant-making trusts, companies, central and local government; fundraising techniques - from house-to-house collections and challenge events, to direct mail and capital appeals. Illustrated with case studies - including new examples - throughout, the book provides a wealth of practical advice on every aspect of fundraising for charity.
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Customer Reviews
Most Helpful Customer Reviews
92 of 93 people found the following review helpful
Format:Paperback
this book is aimed at the managing aspect of fundraising, how to apply for lottery grants etc....big time stuff! if you are looking into raising money for enjoyment - village fairs, sponsored events etc you will need something a little lighter. Good book if you are looking into fundraising as a full time job.
2 of 2 people found the following review helpful
Format:Paperback
If you want to work for a non-profit organisation, this is the right book to begin and develop your career, but as a fundraiser. You will need it to be with you as long as you need an expert to help you.
1 of 1 people found the following review helpful
Format:Paperback
I read this round the corner before my first fundraising job interview and regurgitated it when they asked what to include in a grant application. The interviewer laughed and said you'd be surprised how many people don't even say the problem. Thanks.
Listmania!
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