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Companies on a Mission: Entrepreneurial Strategies for Growing Sustainably, Responsibly, and Profitably [Hardcover]

L. Hunter Lovins , Michael V. Russo

RRP: 24.95
Price: 23.14 & FREE Delivery in the UK. Details
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Product details

  • Hardcover: 244 pages
  • Publisher: Stanford Business Books,US (15 May 2010)
  • Language: English
  • ISBN-10: 0804761620
  • ISBN-13: 978-0804761628
  • Product Dimensions: 24.1 x 15.9 x 1.9 cm
  • Amazon Bestsellers Rank: 2,092,566 in Books (See Top 100 in Books)

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Product Description

Explains how following a vision for the earth and for society can be a powerful route to profits for small and medium sized companies. This title explains that mission-driven companies appreciate and leverage traditional strategic principles - with a twist - to win in the marketplace. It is suitable for entrepreneurs and managers.

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Most Helpful Customer Reviews on (beta) 4.3 out of 5 stars  6 reviews
4.0 out of 5 stars Fantastic book as inspiration, class study and future reference 1 April 2013
By SilveryJ - Published on
Format:Hardcover|Verified Purchase
A terrific, current book on entrepreneurship in sustainable and eco-friendly areas that had a wealth of information and was very readable. Even if you're not particularly interested in social responsibility you will find it valuable in terms of developing a business model and plan for your ideas. You will be glad to have it in your library. I purchased it for Kesiah Scully's class at ESU but I am hanging on to it for good.
5.0 out of 5 stars Good textbook 10 Dec 2012
By R. Darnell - Published on
Format:Hardcover|Verified Purchase
I ordered it new but got a discount. Needed it for a class. Quite satisfied. If you are taking Entrepreneurship at Empire State College you will probably need this book.
5.0 out of 5 stars Great resources for educators 3 May 2012
By Deborah Marshall - Published on
I'm teaching an entrepreneurial course at a university, and this book is full of helpful tips and ideas. The book is written in such a way that if you want to start a venture with a green focus, you can ask yourself the right questions during the planning stage. Insights into the beginnings of other sustainable ventures ensures you don't make the same mistakes as those who have gone before you. I highly recommend this book to anyone who wants to be successful as a green business.
5.0 out of 5 stars A very inspiring business book 26 April 2012
By Saissac - Published on
Companies on a Mission is very inspiring book that provides exciting insights on how small companies can achieve both the goals of corporate social responsibility and profit. It offers excellent examples of innovative strategies that can be applied to many contexts. This is a must read for those who want to bring some enlightenment to their business and improve their bottom line.
5.0 out of 5 stars Insightful 29 Nov 2010
By E. Borelli - Published on
Format:Hardcover|Verified Purchase
Engaging, instructive and enlightening. A must-read for anyone currently engaged in or considering introducing a mission driven focus into their business of any size.
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