Product Description
Covers the key areas of communication, from knowing your audience to understanding body language, and from building networks of contacts to using stories
Examples and lessons from benchmark businesses, including American Express and The Body Shop and ideas from the smartest thinkers, including Naomi Klein, Richard Lewis and Frances Cairncross
Includes a glossary of key concepts and a comprehensive resources guide
Roger Cartwright is a consultant and author specializing in organizational behaviour, management, customer care and tourism. He is the author of over 20 books and has been responsible for the implementation of management development programs run in the US, Europe and India.
From the Inside Flap
Covers the key areas of communication, from knowing your audience to understanding body language, and from building networks of contacts to using stories
Examples and lessons from benchmark businesses, including American Express and The Body Shop and ideas from the smartest thinkers, including Naomi Klein, Richard Lewis and Frances Cairncross
Includes a glossary of key concepts and a comprehensive resources guide
From the Back Cover
ExpressExec is organised into ten core subject areas making it easy to find the information you need:
01 Innovation
02 Enterprise
03 Strategy
04 Marketing
05 Finance
06 Operations and Technology
07 Organizations
08 Leading
09 People
10 Life and Work
ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.