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Amazon.co.uk Review
He begins with primer-like essays on investment strategy, championing mutual funds for their inherent investment value, and then grinding each point home with a bevy of graphs, charts, entertaining anecdotes, and common sense. He repeatedly stresses time as a basic tenet for investing, listing these simple rules: "Time is your friend"; "Impulse is your enemy"; "Stay the course." And then he proceeds to blast fund managers, who have become marketers rather than managers.
The trade-off between the profits that accrue to fund shareholders and the profits that accrue to the fund management companies seems subject to no effective independent watchdog or balance wheel, despite the fact that the shareholders actually own the mutual funds.It's an interesting concept: smart, reasoned investors can all but secure their financial future, but the system itself, run unchecked by fund managers, needs a major overhaul. And considering the amount of reasoned, historically based support he includes, readers will have a hard time finding fault with the sometimes controversial Bogle. In equal parts instructional and crusade, Common Sense on Mutual Funds deserves the attention it's likely to receive. Recommended. --Rob McDonald, Amazon.com --This text refers to the Hardcover edition.
Review
"...A solid advisor in the world of charlatans, false prophets and hysterics and can be recommended to everyone." (Financial Times (Germany), 27th February 2001)
"Bogle has written an incredibly insightful and impassioned study of the mutual funds industry. The study is lucid, invigorating and well informed." (Investment Adviser, 18th December 2000)
"...provides good basics on how to think about mutual fund investing..." (Wall Street Journal, August 7, 2006)
"...A solid advisor in the world of charlatans, false prophets and hysterics and can be recommended to everyone." (Financial Times (Germany), 27th February 2001)
Investing is an act of faith. Read the first page
Concordance
Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Most Helpful Customer Reviews
4 of 4 people found the following review helpful:
5.0 out of 5 stars
Avoid the Misconception Stall about Your Investments,
By Donald Mitchell "Jesus Loves You!" (Thanks for Providing My Reviews over 110,000 Helpful Votes Globally) - See all my reviews (TOP 100 REVIEWER) (VINE VOICE) (HALL OF FAME REVIEWER)
This review is from: Common Sense on Mutual Funds: New Imperatives for the Intelligent Investor (Wiley Audio) (Hardcover)
A common problem that all of us have is that we believe ourselves to be able to produce superior results in virtually any area we try -- acting on that belief can cost you a fortune if it affects how you invest over your lifetime. By definition, half will be average or less, and half average or higher in most areas of human endeavor. When it comes to investing, however, the odds are not that good. If you choose the wrong asset class, you can make great choices and greatly lag the pack. If you choose the wrong way to invest with the right asset class, you can still do poorly. Mr. Bogle's book explains in remarkable detail (with lots of graphs and numbers to make the point) that almost everyone will lag the market averages for stocks over any multiple year period of time due to the effects of trading stocks, taxes, costs for money management, marketing expenses, and size of portfolio. Rather than despair, he points out that we can view this as an outstanding opportunity. We can simply buy indexed mutual funds (such as the ones that Vanguard, his former firm, offers) and outperform 98-99 percent of everyone who invests for the long haul. Unlike other books where the author touts an activity that benefits him economically, Mr. Bogle's arguement is right. For anyone with less investment skill than Warren Buffett, S&P 500 and Wilshire 5000 index funds will be a terrific solution. New investors may find this book to have more information than they need or can easily absorb. People who think they know all the answers will find a lot of new material to cogitate about, usefully. Anyone who owns mutual funds is making a mistake if they do not read this book. Anytime you start to invest on the assumption that you can beat the market easily, PLEASE QUICKLY READ OR REREAD THIS BOOK. THEN LIE DOWN UNTIL THE FEELING GOES AWAY! He is also remarkably candid that future returns from indexing may be modest (even though you will continue to beat almost everyone else). My own reaction is that the market is really too high now to start index investing in many countries, but new cash should certainly go into index mutual funds in other countries whenever we get a decent correction down to or much closer to the more typical 14 times p/e that stocks usually sell for. Mr. Bogle also explores that point in excellent detail. A wonderful book by someone who is really looking out for the investors' best interests!
3 of 3 people found the following review helpful:
5.0 out of 5 stars
Fantastic! A must read for every investor,
By
This review is from: Commonsense on Mutual Funds: New Imperatives for the Intelligent Investor (Wiley Audio) (Audio Cassette)
I have read several outstanding investment books and this is surely one among them. I have always been suspicious of all the Wall Street and City slicks making a killing out of novice investors. Mr. Bogle exposes the farce all too clearly.This book is not only an outstanding book on mutual funds (unit trusts) but also on investment principles for a long term investor. Even though the book in written in the US context, it is fully relevant in the UK market which parallels the US market as well as financial services offered there. It should be no problem to apply the principles and philosophies here. A WORD OF CAUTION: The English language used in the book is very sophiticated and even more so are the discussions around the graphs, figures and numbers involved. It can be quite a challenge to the novice investor. I would recommed reading a basic book on investment principles and strategies and then graduating to this book. But once you follow it, it will be your mutual fund/unit trust Bible. Best of luck and don't let the financial industry fleece you!
5.0 out of 5 stars
Strips away the mystique,
By Moonbase View "Jenny" (London) - See all my reviews
This review is from: Common Sense on Mutual Funds: New Imperatives for the Intelligent Investor (Paperback)
If you have ever been confused as to how markets work - this book will set you straight. It systematically explains, in an easy to understand way, why markets behave the way they do and how best to harness them for your benefit. The book will pay for itself many times over if you follow its advice (and save you a lot of money too). John Bogle is a small investor's champion and I cannot recommend this book too highly. If you are a UK resident you may have to temper his US centric views - but his wisdom travels well. The book I read was published in the mid 90's and so does not have the benefit of the extraordinary events that were to follow (.com boom and the credit crunch). Reading it with this knowledge to hand actually made this book even more impressive - he was firm in his convictions that markets will return to the norm. So the trick is to efficiently ride the market not try and outsmart it. My advice is take the advice.
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