Before I start actually reviewing I feel I must say this: Why don't we actually review THE GAME ITSELF, instead of whatever protection the company has put on it? Okay, granted DRM and Securom are both terrible things (I personally didn't have them as I bought it off Steam, but I have had them in the past) but we should be reviewing the actual GAME people!
Okay? Okay. Moving on...
If you're going to play Red Alert 3, you have to enter it with a certain mindset. Yes, giant Tesla Coils and Armoured Bears are rather silly, as are helicopters with Cry Cannons and giant Anime-esque robots. But that's okay. Red Alert is one of those series that is not meant to be taken serious. It runs on the rules of cool and audacity, using a What If? scenario mixed with a heavy dose of Cold War conspiracy theories to good effect. (But if you've played the other two you already know this part) Nowhere is this lack of seriousness more apparent than the graphics, which have taken a slightly exaggerated, slightly cartoony angle that presents itself extremely.
The new thing that Red Alert 3 brings to the table is a new faction, the Empire of the Rising Sun. Here EA seems to have taken the 'cool and audacious' approach to heart, with the Japanese having soldiers dressed in Samurai style armour, Ninjas (literally called 'Shinobi') Walkers that turn into jets, and a giant robot, eye lasers and all. How it builds structures is quite different from the others, so they might take some getting used to playing however.
Gameplay wise it's rather balanced, with each faction having its own strengths and weaknesses. Ore collection has gone from raking up fields of exposed gold however, to be replaced with a simple back and forth trip to mines. While some feel this a step backwards, I feel it makes additional refinerys more of a 'High Risk, High Reward' venture, which is brilliant when it pays off.
The live action cutscenes are also back, with such actors as Tim Curry playing Soviet Premier Cherdenko, and George Takei as the Empire's Emperor. Fanservice has increased a fair amount though, which some people may find rather tasteless.
Overall, it's a good game, and a nice addition to the Red Alert series. The singleplayer is engrossing, the online part is rather good and the AI is advanced enough to not make skirmish battles a chore. I'd reccomend it. It doesn't quite make the fifth star though, as it's not as mind-blowingly innovative as its predecessors.