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Chocolate Busters: The Easy Way to Kick Your Addiction
 
 
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Chocolate Busters: The Easy Way to Kick Your Addiction [Paperback]

Jason Vale (Author)
4.4 out of 5 stars  See all reviews (18 customer reviews)
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Chocolate Busters: The Easy Way to Kick Your Addiction + The Juice Master Slim for Life: Freedom from the Diet Trap + The Juice Master: Turbo-charge Your Life in 14 Days
Price For All Three: £21.47

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More About the Author

Jason Vale
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Product Description

Product Description

Break free from your chocolate addiction with Jason Vale’s irreverent, zany and original new book. Jason, aka The JuiceMaster, reveals the dangers of chocolate’s ingredients (sugar, dairy and additives), the marketing industry’s ploys to keep us all hooked and our emotional attachment to the sweet stuff- and shows you how to kick the habit.

Jason Vale offers his own take on the SugarBusters and anti-dairy phenomenon, taking a pop at the food and marketing industries and showing you how to free yourself from the mental food trap by reframing your thoughts.

Sugar is the cocaine of the food world, responsible for obesity, diabetes and a host of other problems. Dairy is equally bad for us and is an acid-forming food. Many people’s stomachs aren’t suited to break the lactose down properly and so it affects our ability to digest the nutrients from other food.

This book also examines the ways in which the advertising agencies seduce us and keep us hooked, as well as examining the emotional attachments we have to chocolate, created from early childhood: ‘the chocolate nanny’ as Jason puts it.

Jason’s lively debate, full of amazing information that makes your hair stand on end, is enough to put anyone off chocolate. He looks at how we’ve been hooked – and the ‘con’ that is confectionery.

About the Author

Jason Vale, the Juice Master, is a successful health and lifestyle coach. A former trainer for Alan Carr in Birmingham, he launched his London clinic and countrywide workshops two years ago. His seminars on losing weight and quitting drinking and smoking are consistently sold out. He has appeared on Trisha and ITV’s This Morning, has several spreads in the Daily Mail and been reviewed by the Sunday Times. He is a key presenter at the Vitality Show. He has a Juice Master juicer on sale, produced by Moulinex.

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Front Cover | Copyright | Table of Contents | Excerpt | Back Cover
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Customer Reviews

Most Helpful Customer Reviews
29 of 29 people found the following review helpful
Life changing 9 April 2005
Format:Paperback
Every now and then you come across a book that changes the course of your life. This is one such book. After eating chocolate for a lifetime, I finished this book two weeks before Christmas - good test eh? I can very happily say that I haven't wanted chocolate since. I waited to see if the disinterest would wear off and with Easter coming would I be led into temptation again? But no problems there, I sailed through and now see chocolate exactly for what it is, and it feels wonderful. I am totally free to choose what I want to eat, and happily leave chocolate out of the shopping basket. After reading Slim 4 Life by the same author, sugar made the same swift exit from my dinner table. I have lost a stone in weight without trying, I feel fantastic and am filled with so much energy I can't wait to see what the next day brings. Life is beautiful. Thank you Jason Vale!
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13 of 13 people found the following review helpful
Format:Paperback
I bought this book on impulse not knowing a thing about Jason Vale, but as soon as I started reading I liked his style and the way he gets his point accross. I have read so many books about giving up sweet things, but not one on chocolate in particular. There are no complicated diet plans or mumbo jumbo, Jason gives you the facts about mass market chocolate and makes you think before grabbing that Snickers bar. Chocolate doesn't do you good, makes you feel crap after eating it, but you still want more. I was hoping that this book would make me look on chocolate in the same way I look at cigarettes, and it does. Now I can pass the endless displays, posters and TV ads thinking, you can't get me! We have all been manipulated by these corporate giants who only think of profit and it's time to open our eyes and see chocolate for what it is. I have just purchased Jason's first book Slim 4 Life Freedom From The Food Trap which I'm looking forward to reading.
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12 of 12 people found the following review helpful
Format:Paperback
This book is fantastic. It perhaps states things that most people know i.e. that chocolate is bad for you but it explains why it is so bad, why it makes you feel the way it does. It explains how a lifetime of brain-washing and conditioning has made us feel that our lives just aren't complete without tucking in to a bar or two everyday, which of course is nonsense.

Going into the supermarket now, I can walk down the confectionary aisle and I have absolutely no desire to buy chocolate. I definately do not feel deprived and am not looking forward to a day when I can eat it....I simply do not want it.

The other benefit is that my PMS symptoms have dramatically reduced in just one month. I cannot believe I have suffered(along with my family) all these years when the cure was so simple.

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Most Recent Customer Reviews
Defies belief but works
I have not eaten chocolate since reading this book about a month ago, more tellingly, I have no desire to eat chocolate and have not missed it. Read more
Published 15 days ago by Touchdown-J
Worth a read if you have an open mind
This book is very good and has actually stopped me wanting to eat chocolate everyday. You need to have an open mind and read the whole book for you to really get your head around... Read more
Published 1 month ago by Pen Name
Chocolate Busters
Putting "mind over matter" doesn't work. However, Jason's smoothies & fruit drinks are the best-love them and we do feel healthier. Read more
Published 5 months ago by margaret
Brilliant book, does exactly what it says
I have not finished reading this yet but have already overcome the 'chocolate/junk food' addiction, just from the information in this book. Read more
Published 20 months ago by Mrs S
Just what I needed
This is exactly what I needed - to really understand why I was so addicted to chocolate. This disguisted and angered me into stopping eating chocolate (and sugar as it happens). Read more
Published 21 months ago by Anwen
Chocolate - No longer in my top 5 favourite foods
I consulted a dietition to advise me on my eating habits, and work out a healthy eating weight loss plan. Read more
Published 23 months ago by Gillybean
Free at last
For years I wanted help to stop my chocolate binges. In last two years I had become quite seriously ridiculous and had gained several stone. Read more
Published on 5 Oct 2009 by A Friendly Face
Shocking
This will make you look at chocolate in a completely different light. If you have a real problem with chocolate this will tell you why. Prepare to be surprised. Read more
Published on 22 May 2009 by Esta
Makes you look at chocolate in a different way
Having read the reviews above I decided to give this book a go. I was at the stage where my love of the brown stuff was so bad I eat 3 chocolate oranges in as many hours and still... Read more
Published on 12 April 2006 by Mrs. Jennifer A. Hacker
Chocolate Busters
I honestly wish I could say I've kicked the habit - but I would be lying!

I read the reviews and could not wait to read this book for myself. Read more

Published on 25 Mar 2006
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