China: The Race to Market [Paperback]

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China: the race to market is an excellent book for anyone who wishes to understand the direction in which the Chinese polity and economy is developing. For providing a background for developing strategies for business development it is therefore a must. And in addition it is a very enjoyable read.

The major attraction of the analysis is the clear exposition of the various forces bearing on policy making and action in China within the Communist state, and by implication therefore on the the economy and the business environment. One cannot make business strategy without reference to a coherent macro view of the relevant environment and for any business either seeking to operate in China, or likely to be impacted directly or indirectly by events there, there can be nothing better than this book to establish a coherent view of likely development."


Martin Flash, Partner, Mega Associates Limited, London

"Here is a book on China that places corporations center stage. Story paints the broad canvas of China's transformation in all its dimensions, while providing sound advice to senior management.Here is corporate strategy on a grand scale. A must read".

"Jonathan Story has written an admirably clear, well informed and judiciously timed book that should deservedly attract a wide readership among those seeking a comprehensive yet penetrative knowledge of contemporary China, set in its international context".

Professor Jack Hayward FBA , Chairman, China Programmes, The British Academy.

"A very informative analysis of the political and economic transformation taking place in China and how this impacts business decisions, but more generally is a good analysis of China for western audiences." 
Eric A.Hyer, Brigham Young University, Utah

"A fine and very informative book" - Jean-Pierre Cabestan, Director of the French Centre for Research on Contemporary China, Hong Kong:.

"Well-structured, balanced in perspective and profound in analysis."
Li Chunfang, from the Chinese Academy of Social Sciences

Praise for The Frontiers of Fortune:

"Jonathan Story provides a sparkling array of ideas and ways of thinking to help make sense of what is happening every day and to develop more appropriate measures of business risk. His racy style draws the reader painlessly into complex arguments".
John Stopford, Professor of International Business, London Business School

"Jonathan Story's range, imagination and scholarship are remarkable. Story demands his readers engage in the globalizing world as it is "

Will Hutton, Editor in Chief, The Gurardian and The Observer

"A breathtaking review of how politics, business and finance interact. Everybody within, without and on the periphery of financial markets needs to read this volume." E-rivatives Review

What China's transformation means for business, markets and the world order

"Here is a book on China that places corporations center stage. Story paints the broad canvas of China's transformation in all its dimensions, while providing sound advice to senior management. Here is corporate strategy on a grand scale. A must read".   
Par-Anders Pehrson, Vice President Leadership, Ericsson

"A very informative analysis of the political and economic transformation taking place in China and how this impacts business decisions, but more generally is a good analysis of China for western audiences."
Eric A.Hyer, Brigham Young University, Utah

"Jonathan Story has written an admirably clear, well informed and judiciously timed book that should deservedly attract a wide readership among those seeking a comprehensive yet penetrative knowledge of contemporary China, set in its international context". 

Professor Jack Hayward FBA , Chairman, China Programmes, The British Academy.

Making strategies for the business future of China

With WTO membership under its belt and a new leadership emerging, China could be ready to take its place in the global economy as an economic powerhouse. But despite its immense economic progress transformation, the political challenge facing China's leaders could yet undermine the transformation. Is the Chinese dragon about to take flight or run out of puff?   How far will this transformation go and what are the implications for business? China's present and future challenge is the business world's future opportunity.

In China; The Race to Market, Jonathan Story helps you and your business to answer three essential questions: what direction is China's development taking? Will china successfully emerge as a world power? And what do we need to know to do business with or invest in the emerging China?

The book provides sharp insights on how to tailor corporate strategies to local conditions, and links public policy, corporate strategy, and markets in a smarter global business perspective.

How can the business world make strategies for a country as multi-faceted and complex as China? The answer requires us to consider the future, where risks and rewards really lie, and to look at a much broader canvas than we conventionally do when we consider business or investment strategy. We have to understand the forces making China's future before we can learn about making business strategy there. Markets, politics, demographics and technology all have a role to play

This book discusses the drivers and possible outcomes for the development of China - covering issues such as Sino-American relations, entry to the World Trade Organisation, the state-market relationship, and internal reform - and sets out a framework for understanding and doing business with the Chinas that emerges.

By covering the politics and economics of China on different levels - international, national, and local - and by digging into history where necessary, the book will offer an informed judgement about where China is heading and what this means for business people. It will also investigate key industry sectors, such as telecoms, finance and automobiles, from the viewpoint of western corporations, Chinese companies, and state or provincial authorities.