I have read that the film was originally conceived as a 25th anniversary follow-up to co-producer Ian 'Butch' Studdard's seminal Hooligan documentary which first aired on television in 1985. The idea of "Hooligan Revisited" was to focus less on the violent rivalry of the terraces but establish Casuals as the last working class male street fashion coming from the UK, following in the tradition of Mods,Skins, Suadeheads, Teddy Boys and Punks.
Casuals is a great documentary helped that the Production team had meticulously interviewed all the leading "faces" concerning the subject from East London Mods to Northern Soul Boys.
One of the most asked questions is exactly where did the Casuals movement have its roots? With no easy answer but this extraordinary and insightful film trys hard strip away the crap and tell the truth about a faction that mashed up the fashion industry to leave a lasting influence on the label-crazy youth of today & yesta- year.
Garry Bushell comments on his days as a journalist of Sound magazine, commenting on ginger Mikes Casual band the Accent's 15 minutes of fame when they played Stamford Bridge, that did bring back happy memories, and Peter Hooton lead singer of The Farm, who also produced The End fanzine (know in London as the voice of the "Scally") & is the film's narrator.
A bulls-eye of people where interviewed by the producers of which many are still passionate experts. The author of the fantastic pictorial book "A Casual Look" Nick Harvey sums it up best saying "It's not just about what you were wearing, but also how you wore it. Not just your clothes but your hair and even the 'manner in which you walked'. You had to have that 'attitude', saying like 'Here I am'." an attitude that is evident in every frame of this film as it tours the country meeting the key people for whom this was never simply a fad of fashion but a way of life even 30 years later.